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Fizzy Cherry IVG Nic Salt E-LiquidIVG
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By IVG

Fizzy Cherry IVG Nic Salt E-Liquid

★★★★★ 4.8 Read all 295 reviews
1,619 sold in the last 30 days
£2.99
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Key features

  • Multibuy offer available: BUY 5 FOR £10
  • 50/50 PG/VG. Ideal for pod kits & MTL
  • Smooth nic salt for a fast, satisfying hit
  • Flavour: Fizzy Cherry
  • Available in 20mg
  • 100% genuine, UK-compliant stock
  • Fast, tracked UK delivery
🚚Free Next Day DeliveryOn orders over £20
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Product Highlights

Key specs at a glance
💧20mgNic Strength
🍬1+Flavour
🏷️IVGBrand
📦E-LiquidFormat
🧪20mg/mLNic Salt

Vape Shop Online's Verdict on the Fizzy Cherry IVG Nic Salt E-Liquid

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5,211Sold last 30 days
4.8 / 5Avg customer rating
295Verified reviews
TPD-compliantUK / MHRA registered
In stock todayDispatch status

Overview

The Fizzy Cherry IVG Nic Salt E-Liquid by IVG in Fizzy Cherry at 20mg. Pick up the BUY 5 FOR £10 multibuy — free UK delivery over £20 and same-day dispatch on weekday orders before 4pm.

IVG Nic Salt E-Liquid Fizzy Cherry: an overview

IVG Nic Salt E-Liquid Fizzy Cherry is a 10ml bottle of nicotine salt e-liquid from IVG, listed at £2.99 in a 20mg strength and included in the BUY 5 FOR £10 multibuy. It belongs to a line of more than forty flavours, and it is the cherry in that line for people who want the fruit to arrive with a bright, sparkling edge rather than a flat, jammy sweetness.

It helps to be clear about what this product is, because bottled e-liquid is judged differently from a sealed device. There is no battery in the box, no coil and no puff counter to quote. You buy a bottle, pour it into a refillable pod or a small mouth-to-lung tank, and you decide how often you refill, which coil you run and how hard you draw. For many adults moving away from cigarettes, that control over flavour and cost is the whole appeal.

The wider UK context explains why bottled salts have become so common. Single-use disposable vapes were banned from sale on 1 June 2025, so rechargeable pod kits and refillable pods now do the job that throwaway bars once did. A bottle like this one is the consumable half of that arrangement: cheap per fill, easy to store and swappable between flavours in seconds.

The essentials at a glance:

  • Brand: IVG
  • Flavour: Fizzy Cherry, a sweet red cherry with a sparkling lift
  • Type: nicotine salt e-liquid in a 10ml bottle, the largest size UK law allows for nicotine e-liquid
  • Strength: 20mg/ml, the UK legal maximum
  • Price: £2.99 each, or five for £10, which works out at £2.00 a bottle
  • Suits: refillable pod systems and low-power mouth-to-lung tanks that are designed for nicotine salts

The sections below cover the flavour, how it performs in a pod, what kind of device suits it, the 20mg question, and an honest comparison with other bottled salts. Sales are strictly 18+, and nicotine is addictive, so this is a product for adult smokers and vapers rather than for anyone who does not already use nicotine.

What a fizzy cherry tastes like in practice

The name sets the brief. Fizzy Cherry is built around red cherry with a sparkling, slightly tingling top note, the kind of profile you associate with cherry soda, cherry cola or a fizzy sweet. It is a sweet flavour and it is deliberately not subtle, which suits a pod device, where the flavour has to carry through a small amount of vapour.

Taking a single draw in stages is the easiest way to describe it. Flavour is subjective, and your device, coil and palate will all shift the balance, but this is the intended shape:

  • On the inhale: sweet red cherry arrives first, closer to a boiled sweet or a cherry cordial than to a fresh orchard fruit.
  • Mid-draw: the fizzy element shows up as a light, bright prickle at the front of the tongue. It reads as carbonation rather than as menthol, so there is no cold sensation in the throat.
  • On the exhale: the cherry lingers as a candied, slightly tart aftertaste that tends to fade fairly quickly, so the next draw tastes as clear as the first.

Cherry is one of the flavours where e-liquid and real fruit differ most. Almost every cherry flavour in vaping leans towards the candy side of the spectrum, with a faint almond-like warmth that people associate with cherry sweets and cherry cola, rather than the tart, slightly woody taste of a fresh Morello. If you want a flavour that tastes like a bowl of fresh cherries, this is not that, and no bottled cherry really is. If you want cherry as you would taste it in a fizzy drink or a pastille, this is the right neighbourhood.

Because it is not iced, it works as an all-day flavour in warm weather and in a cold room alike. If you do want a cold edge, the same IVG salts line includes Frozen Cherries, which takes the fruit in a chilled direction, and Strawberry Raspberry Cherry, which spreads the cherry across a berry blend. Fizzy Cherry sits between them as the straightforward sweet-and-sparkling option.

One practical point on sweetness. Sweet flavours leave more residue on a coil than a mint or a plain tobacco does, so you may find the flavour dulls slightly towards the end of a coil's life. That is normal, and it is the signal to change the coil rather than to blame the liquid. It also pays to rotate flavours now and then: after a few weeks on one sweet profile, many vapers find their palate flattens, and the five-bottle deal makes it easy to keep a second or third flavour on the shelf.

Performance and vapour delivery in a pod

A bottle has no puff count, and any page that quotes one for loose e-liquid is guessing. What you can reason about honestly is volume. UK rules cap refillable pods and tanks at 2ml, so a 10ml bottle holds roughly five full fills. Allowing for priming, the odd spill and the fact that most people refill before the pod is completely dry, four to five fills per bottle is a sensible expectation.

How long a fill lasts depends on the person and the device. A light user who vapes a few times an hour might make a 2ml fill last a day or more. A heavy former smoker who draws constantly may get through a fill in half a day. Those are broad ranges rather than promises, and the simplest way to find your own figure is to note how many fills you use in a typical week and divide.

In terms of the delivery itself, nicotine salts behave differently from traditional freebase liquid. The nicotine is bound with an acid, which smooths the throat hit at high strengths, so 20mg in a salt feels noticeably gentler than 20mg in freebase would. That is why salts are the default for small, low-power devices, and why they are paired with tight, mouth-to-lung draws rather than big, airy inhales.

Vapour production is modest by design. Expect a thin, quiet cloud rather than anything dramatic. Flavour intensity is where this type of liquid earns its keep. At the low wattages that typically suit salts, somewhere around 8 to 20 watts on most pod systems, the liquid is vaporised cleanly, which is what lets the cherry and the fizzy note come through distinctly rather than collapsing into a general sweetness.

Consistency matters too. A well-primed coil should give a steady flavour from the first draw of a fill to the last, with the only noticeable change coming gradually as the coil ages. If the flavour is strong at first and then drops off within a day, the cause is almost always an old coil, an under-primed coil or a device set to the wrong power, not a fault in the liquid. The troubleshooting section below goes through each of those cases.

One honest limitation: because this listing is 20mg only, it delivers a firm nicotine hit with every draw. That is the right outcome for some adults and too much for others, so read the strength section before buying rather than after.

The bottle, the label and the packaging

There is not much to say about design when the product is a liquid, but the packaging is more tightly regulated than most people realise, and it is worth knowing what you should see when the parcel arrives.

Nicotine-containing e-liquid in the UK has to be sold in a bottle no larger than 10ml, with a child-resistant cap and a tamper-evident seal. You should find a ring or seal that breaks when you first open the bottle. If it is already broken, or the cap turns freely, do not use the bottle and contact the shop. The label carries the nicotine strength, an ingredients list, a batch number and the standard warning that the product contains nicotine, which is a highly addictive substance.

Bottles of this type are soft plastic with a narrow nozzle, and that detail matters more than it sounds. Pod fill ports are small, often only a few millimetres across, and a thin nozzle lets you rest the tip against the wall of the fill hole so the liquid runs down the side rather than trapping air. A squeezable body gives you control over the flow: squeeze gently, and stop as soon as the liquid reaches the fill line.

When the bottle arrives, check the following:

  • The tamper-evident ring is intact and the child-resistant cap works as designed.
  • The label shows 20mg/ml and the flavour name Fizzy Cherry.
  • A batch number and a best-before date are printed on the bottle or its box.
  • There is no residue on the outside that would suggest a leak in transit.

Storage is straightforward. Keep bottles upright in a cool, dark place, away from radiators, windowsills and parked cars. Heat and light degrade flavour and darken the liquid over time, and a salt that has turned noticeably darker will usually taste a little flatter, although a slight colour change is normal. Keep every bottle out of reach of children and pets, and never decant liquid into an unlabelled container.

At the end of the bottle's life, the empty plastic can usually go into household plastic recycling, but councils differ, so check your local guidance. Do not tip leftover liquid down the sink. The bottled approach has a sustainability argument too: one bottle plus a reusable pod produces far less waste than five or six sealed devices doing the same job.

Coils, mesh and the devices that suit it

This liquid is made for devices that run at low power with a tight, mouth-to-lung draw. That covers most refillable pod kits and a good number of small tanks, and it is the reason nicotine salts became the standard choice for compact vaping hardware.

The coil inside the device is the part that matters most. There are two broad families, and it is worth understanding both before you buy replacements:

  • Standard wire coils usually sit at a higher resistance, commonly around 0.8 to 1.2 ohms in pod systems. They heat slowly, give a tighter draw and use liquid sparingly. They suit people who want a restrained, cigarette-like inhale.
  • Mesh coils use a flat screen of fine metal rather than a wound wire, and in pod systems they commonly sit at around 0.6 to 0.8 ohms. The larger heating surface warms the liquid more evenly, so flavour arrives quicker and vapour is a little denser. They use somewhat more liquid per draw, which is worth factoring into your refill rhythm.

Both types work with Fizzy Cherry. A mesh coil tends to show off the sparkling top note more clearly because the liquid is vaporised evenly, while a standard coil gives a slightly softer, rounder cherry. Neither is wrong, and the right choice depends on whether you prefer a firmer or a gentler draw. Always use the coil type your device manufacturer specifies, because the power settings are tuned to a particular resistance.

A few rules of thumb on matching liquid to hardware:

  • Choose a refillable pod or MTL tank, not a sub-ohm tank. High-wattage sub-ohm devices vaporise far more liquid per draw, and at 20mg that delivers an overwhelming amount of nicotine and drains the bottle quickly.
  • Check that the fill port will accept a thin-nozzled 10ml bottle. Nearly all do.
  • Stay inside the wattage range printed on the device or the coil. Running a coil hotter than designed burns the liquid and shortens coil life.
  • Expect a sweet liquid like this one to need a new coil every one to two weeks of regular use. That is a broad guide, not a guarantee, and heavier users will change them sooner.

If you are new to refillable devices, a small pod kit with replaceable coils is the simplest way in. Sealed pod systems with a built-in coil can work too, but you lose the ability to swap the coil when the flavour fades.

Battery, charging and looking after the device

The liquid itself has no battery, so everything in this section is about the device you pour it into. It is still worth covering, because the way you charge and store the hardware affects both safety and how long the kit lasts.

Refillable pod kits typically carry batteries ranging from a few hundred milliamp hours to around 1,000mAh, and most charge over USB-C. Because nicotine salts run at low wattage, they draw less from the battery per puff than a high-power sub-ohm setup, which is one reason pod kits can last a full day on a single charge for moderate users. Exact figures vary by model, so check your own device's specification rather than relying on a general number.

Sensible charging habits:

  • Use the cable that came with the device, or a reputable replacement, and a standard 5V USB adapter or computer port.
  • Charge on a hard, clear surface, never on a bed, sofa or under a pillow.
  • Do not leave a charging device unattended overnight if you can avoid it, and unplug it once it is full.
  • Stop using any device with a swollen, hot or damaged battery, and a cracked case or exposed wiring.
  • Do not carry a device loose in a pocket with keys, coins or a lighter, which can short the contacts.
  • Wipe the charging port and the pod contacts occasionally with a dry cotton bud, because sticky residue from sweet liquids can interrupt the connection.

A frequent cause of a device that seems to have a failing battery is actually a flooded or gunked coil. If the device fires weakly, check the coil and the pod before assuming the battery is the problem.

When a device reaches the end of its life, treat it as electrical waste. Vapes and their lithium batteries must not go into household bins or kerbside recycling, because crushed batteries cause fires in refuse lorries and recycling plants. They can be taken to household waste recycling centres, and many retailers that sell vaping products run take-back points. Remove the pod and empty it first if you can, and keep the device out of the general waste stream.

As a tidy side benefit of bottled liquid, you replace pods or coils rather than the whole device, which means the battery and body are reused for much longer than in a sealed product that is discarded when it empties. That is both cheaper and kinder on the waste stream.

Nicotine strength: understanding 20mg

This listing is 20mg/ml, which is 2% nicotine by volume and the highest strength UK law permits. The same 20mg limit applies to every nicotine e-liquid and to the sealed pods and tanks sold here. There is nothing stronger to be found at a legitimate UK retailer, and any seller claiming otherwise is operating outside the rules.

The important detail is that 20mg in a nicotine salt does not feel the same as 20mg in a traditional freebase liquid. Salt formulations lower the pH of the vapour, which makes the throat hit noticeably smoother. In practice that means a salt at 20mg is usable at low power for many people, where a freebase at the same strength would feel harsh. It also means the nicotine is delivered efficiently, so a few draws go a long way.

How to think about whether 20mg suits you:

  • It is a common starting point for adults who smoked heavily and want something that satisfies in a pod device without constant topping up.
  • It is usually too strong for someone who smoked lightly, who already vapes at a lower strength, or who finds nicotine makes them lightheaded.
  • If you chain-vape or feel you cannot stop reaching for the device, a higher strength can sometimes make that worse rather than better, because you simply take more draws.

Signs that 20mg is more than you want include dizziness, nausea, a racing heart, a harsh feeling in the throat or an uncomfortable headrush after a few draws. If you notice any of those, put the device down, drink some water and choose a lower strength next time. This listing does not offer one, so if you need a lower figure, look at other e-liquids in the range rather than trying to dilute this bottle yourself.

It is also worth remembering the warnings that sit on every nicotine product. Nicotine is addictive. It is not for under-18s, for people who do not already use nicotine, or for anyone pregnant or breastfeeding. If you have a heart condition or take regular medication, speak to a pharmacist or doctor before switching products. Nothing here is medical advice, and no vape product is risk free.

Finally, strength interacts with how much you draw. A tight, slow, mouth-to-lung draw on a salt delivers nicotine far more efficiently than the same number of draws on a large open airflow. If you find a pod kit hits harder than expected at 20mg, closing up the airflow or reducing the power often changes the experience more than switching liquid does.

Who it is for, and who should pass

Fizzy Cherry is a narrow, specific product, and it is more useful to say plainly who it suits than to pretend it suits everybody.

It is a good fit for:

  • Adult smokers who have moved onto a refillable pod kit and want a sweet, fruity flavour that does not taste of tobacco.
  • Vapers coming off sealed bars after the disposable ban, who now need liquid for a refillable device and want an inexpensive way to try flavours.
  • People who prefer sweet and candy-style profiles over minty, iced or tobacco-led ones.
  • Anyone who values being able to keep several bottles on the shelf and rotate them to stop flavour fatigue.
  • Shoppers who like a clear price per bottle and a multibuy that keeps the average cost low.

It is probably not the right choice for:

  • Anyone under 18, and anyone who does not already use nicotine. Sales are age-checked and strictly adult only.
  • Light users who want a gentle nicotine hit, because this listing is 20mg only.
  • People with a sub-ohm or high-wattage tank, which is the wrong kind of device for a salt at this strength.
  • Vapers who dislike sweetness or who want a cold, minty finish. A menthol or iced flavour will serve them better.
  • Anyone expecting the taste of fresh cherries. The flavour is cherry as it appears in soft drinks and sweets.
  • Those who want a throwaway, no-effort product. Bottled liquid needs a device, some basic care and a coil change from time to time.

There is also a middle group worth naming. If you are switching from cigarettes and are unsure about strength, device type or how to prime a coil, this product is still approachable, but it makes sense to start with a simple pod kit and a single bottle rather than loading up on a five-bottle bundle straight away. Try one, confirm you like the flavour in your device, and only then pick up the multibuy.

If you already own a compatible device and know your strength, the decision is simple: it is a sweet fizzy cherry at 20mg for under three pounds, with a cheaper per-bottle price when you buy five. If you are still working out the hardware side, get that sorted first, because the liquid will not make up for a poorly matched device.

How to fill, prime and vape it

Getting the first fill right makes a big difference to flavour and to how long the coil lasts. The process takes a few minutes, and most problems that people blame on the liquid come from skipping a step.

  • Step one: Make sure the device is switched off or the pod is removed. Wash and dry your hands so no dirt gets into the pod.
  • Step two: Remove the pod and open the fill port, usually a silicone bung or a sliding cover. Check the coil is fitted properly.
  • Step three: Open the bottle, and rest the tip of the nozzle against the side wall of the fill hole, not directly over the centre column or the airflow tube.
  • Step four: Squeeze gently and fill to just below the maximum line. Overfilling is the most common cause of flooding and leaks.
  • Step five: Close the port, wipe away any spills with a tissue and put the cap back on the bottle straight away.
  • Step six: Leave the filled pod standing upright for five to ten minutes so the wick soaks through fully. A brand-new coil benefits from the longer wait.
  • Step seven: Insert the pod, take a few gentle draws without firing at full power, and then settle into normal use.

Draw technique matters more than it seems. With a salt, a slow, steady mouth-to-lung inhale of two to three seconds gives a good balance of flavour and throat feel. Take the vapour into your mouth first, pause briefly, and then inhale. Short, sharp pulls tend to give a thin flavour and can leave the wick starved.

Pacing is the other habit worth building. At 20mg, a handful of draws may be enough to feel satisfied. Chain-vaping heats the coil without giving the wick time to resaturate, which causes a burnt taste, wastes liquid and makes the nicotine feel harsher. Leave at least ten to fifteen seconds between draws when you can.

When it is time to change flavour in the same pod, empty any remaining liquid, wipe out the tank section with a dry tissue and fit a fresh coil if the old one has been used for several days. Residual flavour on an old coil will mix with the new liquid and muddy both. Never mix different nicotine strengths or brands in the same pod unless you are certain of what you are doing, and never mix e-liquid with anything that is not designed for vaping.

Finally, remember that each bottle is a consumable with a shelf life. Check the best-before date, store it upright and away from heat, and avoid leaving a half-empty bottle open on a windowsill. Replace the cap properly each time so the child-resistant mechanism is engaged.

Troubleshooting common problems

Most issues with bottled salts come down to a handful of causes, and almost all are quick to fix once you know what to look for.

  • Burnt or acrid taste: usually a dry wick. Prime the coil properly after a fill, take slower draws with longer gaps, and replace the coil if the taste persists. A burnt coil cannot be rescued.
  • Weak or muted flavour: often an ageing coil. Sweet liquids leave residue, so if a coil is more than a week or two old, swap it. Check also that the power setting matches the coil's recommended range and that you are not suffering from palate fatigue.
  • Gurgling or spitting: too much liquid is pooling around the coil. Overfilling, a loose seal or a cold room can all be causes. Let the pod sit, tilt it gently to drain the airway, and fill to a lower line next time.
  • Leaking from the pod or the bottom of the device: check the pod is seated fully, the fill port is closed tightly and there is no hairline crack. Do not carry a full pod in a hot pocket or leave it in a warm car.
  • Harsh throat hit: the combination of 20mg, a high power setting and a fast draw is the usual culprit. Lower the wattage, slow the draw and close the airflow slightly.
  • Device will not fire: check the battery, the pod contacts and the airflow sensor. Wipe the contacts clean, because sticky residue from sweet liquids can stop the connection.
  • A leak on your fingers or in your bag: store the bottle upright with the cap fully closed, and wipe the nozzle after each use.
  • Sticky, dark gunk on the coil: sweet flavours build up faster. This is normal and is a sign to change the coil, not to switch liquids.

It is worth running through a simple order of checks whenever a pod behaves oddly. First confirm the coil is the right type and not worn. Second confirm the pod is not overfilled or running empty. Third check the power. Fourth look at the battery and contacts. Working in that order solves the large majority of complaints without needing to contact anyone.

If you have checked all of these and the problem persists with a new coil and a fresh pod, there may be a fault with the bottle or the device. Keep the bottle and any packaging, note the batch number, and get in touch with the shop so it can be looked at. Do not keep using a liquid that smells wrong, has visibly separated or has floating particles.

Value for money: the arithmetic in full

Price is where bottled salts make the most sense, so it is worth doing the sums rather than relying on a general impression.

  • Single bottle: £2.99 for 10ml, which is 29.9p per millilitre.
  • Five-bottle multibuy: £10 for 50ml, which is £2.00 a bottle and 20p per millilitre.
  • Saving on the multibuy: five single bottles would cost £14.95, so the deal saves £4.95, a little over a third.

Translate that into fills. If a 10ml bottle gives four to five fills of a 2ml pod, a single bottle costs roughly 60p to 75p per fill, and on the multibuy that drops to about 40p to 50p per fill. A person who goes through one fill a day spends around £12 to £15 a month on liquid at the single-bottle price, or under £10 on the multibuy. Coils are a separate running cost, so factor those in when you compare the total against a sealed product.

Compared with sealed pre-filled products, bottled liquid is usually cheaper per puff over the long run, but not always on day one. You need a refillable device, which is an upfront purchase, and you need to be willing to handle the refilling. If you only vape occasionally, a sealed pod may be simpler. If you vape daily, the maths favours bottles.

A couple of practical tips for getting the most from the price:

  • Combine the multibuy with other flavours in the IVG salts line so you are rotating rather than buying five of the same, which also protects against flavour fatigue.
  • Buy coils at the same time as the liquid, because a worn coil makes even a good liquid taste poor and you will end up blaming the bottle.
  • Look at your basket total. Orders above £20 qualify for free UK delivery, so it is worth topping up with a coil or a second multibuy rather than paying for postage on a small order.
  • Store spare bottles upright in a cool cupboard so you are not throwing away the last part of a bottle that has degraded.

Every order is age-checked before it ships, stock is sourced through UK distributors and the dispatch cut-off is 4pm on working days. For returns, damaged or incorrect items, check the shop's returns page for the exact terms, and keep the packaging until you are happy that the order is correct.

How it compares with other bottled salts

Fairness matters when you are choosing between nicotine salt lines, so here is an honest look at where Fizzy Cherry sits, including the places where it does not come out ahead.

Against other IVG flavours. Inside the line, the closest alternatives are Frozen Cherries, which adds a cold finish, and Strawberry Raspberry Cherry, which shifts the profile towards mixed berries. Fizzy Cherry is the choice if you want a clean, sweet, fizzy cherry with no cooling effect. If you already know you like iced flavours, Frozen Cherries is likely to suit you better. At the same price and the same 20mg strength, the decision comes down entirely to taste.

Against other salt brands on this site. There are rival lines in the e-liquid range, including Hayati Crystal Pro Max Nic Salts, which are priced at £2.69 at the time of writing, 30p less than a single IVG bottle. On a one-off purchase, that is a real saving. IVG narrows the gap with the five-for-£10 deal, which brings its bottles down to £2.00 each, but you should compare the current multibuy offers on both before deciding. The flavour you actually enjoy matters more than a small price difference.

Against pre-filled pods. Sealed pods, such as the Hayati Pro Max Plus pods, need no refilling and are convenient if you want to simply swap a pod and go. Bottled liquid gives you far more flavour choice, a lower price per fill and no waste from discarding a full pod body each time. The trade-off is effort: filling, priming and cleaning take a few minutes and the occasional spill.

Against shortfills and freebase. Shortfills are larger bottles of low-strength or nicotine-free liquid designed for sub-ohm tanks, and freebase nicotine liquids are the traditional alternative to salts. Neither is a like-for-like substitute. This product is a salt for low-power devices, and it should not be used in a high-wattage sub-ohm tank. If your hardware is a sub-ohm kit, choose a shortfill designed for it.

Honest drawbacks of Fizzy Cherry.

  • It is 20mg only, so it is not suitable for those who want a lower strength.
  • It is sweet, and sweet liquids dull coils faster than mints or tobaccos.
  • Cherry fizz is a distinct taste and some people simply will not enjoy it, which is why trying one bottle first makes sense.
  • It does not come with a device, so the cost of a pod kit or coils needs to be added to the equation.

On balance, it is a sensible, inexpensive way to get a sweet cherry flavour into a pod device. It is not trying to be anything it is not, and for the price of a coffee it is easy to test. If it suits your taste and your hardware, the multibuy makes the economics hard to argue with.

Flavour

Fizzy Cherry

What's in the Box?

  • 1 x Fizzy Cherry IVG Nic Salt E-Liquid bottle
  • Child-resistant, tamper-evident cap
  • Nicotine warning & safety insert

How to use

  1. Fill your pod or tank with 1.5-2 ml of liquid
  2. Let the coil sit and prime for 3-5 minutes
  3. Start with short mouth-to-lung draws
  4. Top up when liquid reaches the fill line

Specifications

BrandIVG
Product typeE-Liquid
Nicotine strength20mg
Available flavours1 (Fizzy Cherry)
Price£2.99
Multibuy offerBUY 5 FOR £10
AvailabilityIn stock — same-day dispatch
ComplianceUK TPD-compliant, MHRA-registered

Pros & cons

Pros

  • Best value per ml in the category
  • Choose your own device and coil
  • Available in a wide strength ladder

Cons

  • Refilling can leak if you overfill
  • Coil priming has a small learning curve
  • You handle the bottle — less discreet than pods

Customer Buying Tips

  • Match the strength to how much you smoked: 20+/day → 10-20 mg nic salt; 10/day → 10 mg; under 5/day → 3-6 mg freebase.
  • Match the ratio to your device: pod kits take 50/50, sub-ohm tanks take 70/30 shortfill.
  • Don't overfill: leaving the airhole clear prevents gurgling and leaking.
  • Shake before use so the nicotine and flavour integrate evenly.

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About IVG

IVG (I Vape Great) is a UK-born brand that built its name on thick, true-to-fruit e-liquid flavours and expanded into prefilled pod kits like the IVG Pro 12. Known for consistent coil quality and flavour accuracy — a go-to name if you want the shortfill taste experience inside a modern pod device.

Shop the full IVG range →

Frequently asked questions

Which nicotine strength should I choose for IVG Fizzy Cherry?

This listing is 20mg/ml, the maximum strength allowed in the UK, and it is the only strength offered here. In a nicotine salt it feels smoother than 20mg freebase, and it is a common starting point for adults who smoked heavily. If you need something lighter, choose a different e-liquid with a lower strength rather than diluting this one.

How do I charge it?

The bottle itself contains no battery, so there is nothing to charge. You pour the liquid into a refillable pod or tank, and it is the device that charges, usually over USB-C. Use the supplied cable, charge on a hard surface and do not leave it unattended overnight.

Can I swap flavours or try other variants?

Yes, and that is one of the main advantages of bottled liquid. The IVG nic salt line has more than forty flavours, including Frozen Cherries and Strawberry Raspberry Cherry if you want a different cherry style. When changing flavour, empty the pod, wipe it out and fit a fresh coil if the old one has been in use for several days.

How long does a 10ml bottle last?

A 10ml bottle holds roughly five fills of a 2ml pod, and most people get four to five fills after priming and small losses. A light user may stretch that across a week or more, while a heavy user may get through it in two to three days. It varies with your device, coil and how often you draw.

Is it good value?

A single bottle costs £2.99, which is 29.9p per millilitre. With the BUY 5 FOR £10 multibuy it drops to £2.00 a bottle, saving £4.95 compared with buying five singles. Remember to allow for the cost of coils and a refillable device when comparing against sealed products.

Who should and should not buy it?

It suits adult smokers and vapers who use a refillable low-power pod device and like sweet, fizzy cherry flavours. It is not for under-18s, non-smokers, pregnant or breastfeeding women, or anyone wanting a low strength or a sub-ohm liquid. Nicotine is addictive, and no vape product is risk free.

Will it work in my device?

It works in refillable pods and mouth-to-lung tanks designed for nicotine salts, typically running at around 8 to 20 watts. It is not suited to high-wattage sub-ohm tanks. Check that your device has a fill port that accepts a thin-nozzled 10ml bottle, which nearly all do.

Do you deliver across the UK, and how much does it cost?

Yes, orders are delivered across the UK, with delivery options and costs shown at checkout. Delivery is free on baskets above £20, and the dispatch cut-off is 4pm on working days. Every order is age-checked before it ships, and stock is sourced through UK distributors.

What happens if my bottle arrives damaged or incorrect?

Keep the bottle and the packaging, note the batch number and contact the shop as soon as you can with a photo. Damaged, leaking or incorrect items are looked at under the returns terms, which are set out on the returns page. E-liquid is a consumable, so it does not carry a device-style warranty, but faulty stock is dealt with properly.

How should I recycle the empty bottle and my old device?

Once empty, the plastic bottle can usually go in household plastic recycling, though it is worth checking your council's guidance. Vapes and their batteries are electrical waste and must not go in household bins or kerbside recycling. Take them to a household waste recycling centre or a retailer take-back point.

Delivery & returns

Royal Mail Tracked 24 (Next-Day): £1.99, FREE on orders over £20.

DPD Next Working Day: £3.99 (£2.99 over £20), FREE over £100.

Same-day dispatch on orders placed before 4pm Mon-Fri. See our delivery page for full details.

Customer Reviews

4.8
★★★★★Based on 295 verified reviews
5★
76%
4★
18%
3★
4%
2★
1%
1★
1%
★★★☆☆

Great battery life

Delivery was super fast and the product is genuine. I've had fakes before so this was a relief.

Liam H. · Verified buyer
★★★★★

Cracking flavour

Pleasantly surprised. Was expecting it to be average but it's actually really nice. Recommended.

Ava Y. · Verified buyer
★★★★★

Honest review — it works

Really nice flavour — not too sweet, not too harsh. Perfect in the middle. Second order already placed.

Riley D. · Verified buyer
★★★★☆

Fast dispatch, well-packaged

Easy to use, straight out the pack and working. No fiddling about with anything. Great for beginners too.

Amara G. · Verified buyer
★★★★★

Loyal customer now

Solid purchase. Has become part of my routine now. Will continue ordering from here.

Oliver P. · Verified buyer
★★★★★

Been using for weeks

Battery lasts me a full day easily. Charging is quick. Overall very pleased with the purchase.

Mia Q. · Verified buyer

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