Loyal customer now
Not too strong, not too mild — just right. Good for all day use without being overpowering.
IVG| Deal | Qty | Price each | You save |
|---|---|---|---|
| BUY 5 FOR £10 | 5+ | £2.00 | £4.95 OFF |
The Strawberry Watermelon IVG Nic Salt E-Liquid by IVG in Strawberry Watermelon at 20mg. Pick up the BUY 5 FOR £10 multibuy — free UK delivery over £20 and same-day dispatch on weekday orders before 4pm.
IVG Nic Salt E-Liquid Strawberry Watermelon is a ready-to-use, fruit-flavoured nicotine salt liquid sold in a 10ml bottle and designed for pod systems and other low-power vaping devices. It pairs two flavours with a long history together in sweets, sorbets and soft drinks: ripe strawberry and juicy watermelon. IVG has been producing e-liquid for the UK market for a number of years, and the nic salt range is aimed at adults who want a smooth, low-wattage vape without mixing their own juice or fiddling with settings.
Here are the core facts at a glance:
Unlike a disposable vape, which is a sealed unit with a fixed amount of liquid and a battery that you throw away, this bottle is just the liquid. You decide which device to put it in, how often to refill, and how long to keep using your coil. That flexibility is the main reason many UK vapers move from disposables to refillable pods once they know what flavour and nicotine strength they like.
This page walks through the flavour, how the liquid performs, how to match it to a device, how to choose between the available strengths, and what to do when something goes wrong. It also gives a fair comparison with other 10ml nic salt ranges so you can judge whether it fits your budget and taste. Everything here is written for adult smokers and existing vapers. If you do not currently smoke or vape, nicotine products are not for you.
Strawberry watermelon is a familiar combination, and this liquid sticks to it rather than trying to reinvent it. The result is a sweet, juicy fruit profile that is easy to recognise from the first puff.
On the inhale, the strawberry arrives first. It reads as a ripe, slightly jammy berry note with a hint of tartness at the edges, closer to fresh strawberry than to a candy or syrup flavour. Within a second or two the watermelon builds underneath it. Watermelon is a light, watery sweetness rather than a heavy one, and it works as a softener that rounds off the sharper strawberry edge.
On the exhale, the watermelon comes forward and the strawberry settles into a lingering sweet finish. There is a gentle, almost cooling melon freshness at the back of the throat, but this is a natural fruit impression and not a menthol effect. As the product name does not mention ice, there is no cooling agent to expect. If you want a chilled version, look for an ice variant in the same range instead.
A few practical notes on how the flavour behaves in real use:
Sweet fruit liquids can cause what vapers call vaper's tongue, where you temporarily lose the ability to taste a flavour you have been using for days. If the flavour seems to fade, it usually does not mean the liquid has gone off. Switching to a different flavour for a day, drinking water, and replacing the coil if it has been in use for more than a week or two normally brings the taste back.
Because flavour is subjective, treat this description as a guide. Some people find strawberry watermelon too sweet over a whole day and prefer to alternate it with a lighter or fresher profile. That is a normal way to use fruit flavours and a reasonable reason to keep a second bottle on hand.
Performance with an e-liquid comes down to three things: how the nicotine feels in your throat, how much vapour the liquid produces, and how well it delivers flavour. Here is how this one behaves.
Throat hit. Nicotine salts are formulated to feel smoother than freebase nicotine at the same strength, which is why they have become the standard choice for pod devices. At 10mg/ml the throat hit is light and gentle, similar to a mild cigarette. At 20mg/ml it is firmer and more noticeable, closer to the feel of a standard cigarette for those moving from smoking. Neither should feel harsh at the correct power setting. If it does, either the strength is too high for you or the device power is set too high.
Vapour production. The 50/50 VG/PG ratio is deliberately balanced. PG carries flavour and throat hit, while VG adds vapour density. This blend produces moderate clouds, enough to see and feel but not the large plumes associated with sub-ohm vaping. It also wicks quickly through small coils, which reduces the risk of dry hits in compact pod devices.
Nicotine delivery. Nicotine salts are absorbed quickly, so the effect arrives sooner than it does with freebase liquids at the same strength. This is helpful for people who are replacing cigarettes and want satisfaction in a few puffs, but it also means you should start at the lower strength if you are unsure and move up only if needed.
Puff count and longevity. Because this is a liquid, puff count depends on your device, your power setting and your puff length. As a rough guide, a typical pod kit running at around 10 to 15 watts uses roughly 1ml of liquid for every 250 to 350 puffs. On that basis a full 10ml bottle gives somewhere in the region of 2,500 to 3,500 puffs, which is several times the output of a standard 600-puff disposable. Heavy vapers with long draws will get fewer, while light vapers with short draws will get more. Treat these as estimates rather than guarantees.
Consistency from puff to puff is generally good as long as the coil is fresh and the pod is kept at least a third full. Letting the pod run low is the most common cause of a harsh, burnt-tasting puff, which is covered in the troubleshooting section below.
The liquid comes in a 10ml plastic bottle with a narrow nozzle, the format used across the nic salt range and designed to fill small pod openings without spilling. UK rules require nicotine e-liquids to be sold in child-resistant, tamper-evident containers with a refill mechanism that resists leakage, and this bottle follows that format. The label carries the ingredient list, nicotine strength, a health warning, batch information and contact details for the supplier.
A few build details are worth knowing before you buy:
Storage. Keep the bottle upright in a cool, dark place away from direct sunlight and heat sources. Heat and light degrade e-liquid over time, causing it to darken and develop a harsher taste. Fruit flavours often darken slightly as they age, which is normal and does not necessarily mean the liquid is unsafe, but a strong change in smell or taste is a sign to replace it. Store it somewhere children and pets cannot reach, as nicotine liquid is poisonous if swallowed or absorbed through the skin. If you spill any on your skin, wash it off immediately with soap and water.
Shelf life. Unopened bottles typically stay in good condition for a year or more when stored properly. Once opened, aim to use the bottle within a few months for the best flavour. Writing the opening date on the box is a simple way to keep track.
Recycling. Empty plastic bottles should be rinsed if your local council requires it, and then disposed of according to local guidelines. Many councils accept small plastic bottles in household recycling, but the rules differ, so check your area. Do not pour leftover liquid down the drain. If you have a partially used bottle you no longer want, take it to a household waste recycling centre that accepts such items.
An e-liquid has no battery of its own, so charging is about the device you put it in. Matching the liquid to the right hardware matters, because a nic salt liquid performs best in a low-power pod kit and can feel harsh or waste liquid if used in the wrong setup.
Most pod kits that suit 10ml nic salts fall into these ranges:
Popular refillable pod families sold in the UK, such as the Vaporesso XROS series, SMOK Novo series and OXVA Xlim series, are built around this type of liquid. Always check your own device manual for the recommended resistance range and wattage before filling.
Battery and liquid together. Many people notice that a full day of moderate vaping drains a 500 to 800mAh battery about once and uses 2 to 3ml of liquid. That means a 10ml bottle typically lines up with several charge cycles. If your battery runs flat much faster than your liquid, you may be running the device at too high a power, or the battery may be ageing.
Charging safely. Use the cable that came with the device or a reputable replacement with a matching rating. Do not charge overnight or while you are asleep, and do not leave a charging device on soft furnishings. Avoid carrying a device loose in a pocket with keys or coins. If a battery swells, overheats or leaks, stop using it and take it to a safe recycling point.
Recycling devices and batteries. Never put vapes, pods with batteries, or rechargeable devices in household waste or recycling bins. Under UK waste electrical rules, retailers that sell electrical equipment and household waste recycling centres have collection points where you can drop off used devices and batteries. Empty pods without electronics can usually be recycled as small plastics where accepted, but check your local council.
The coil is the part of your device that heats the liquid, and it has the biggest effect on flavour. This liquid is designed for small coils with relatively high resistance, rather than the low-resistance sub-ohm coils used for large clouds.
Recommended coil resistance. For a 50VG/50PG nic salt, coils between about 0.6 ohm and 1.2 ohm work well. Within that range:
Mesh versus cotton and ceramic. Mesh coils have a wide surface area, heat up quickly and tend to produce a more even flavour. Many current pod cartridges use mesh with cotton wicking, which gives crisp fruit flavours. Ceramic coils can last longer and remain consistent, but they sometimes take longer to heat and may mute very delicate fruit notes. For a juicy, layered flavour like strawberry and watermelon, a mesh coil with cotton is generally the more satisfying pairing.
Priming a new coil. This step prevents most early problems. After inserting a new pod or coil, add a few drops of liquid directly onto the wicking holes if your design allows, fill the pod, and then let it sit for five to ten minutes before the first puff. A coil that has not fully soaked will burn the wick on the first draw and leave a permanent burnt taste.
Coil lifespan. Fruit flavours that contain sweeteners tend to leave more residue on the coil than tobacco or plain flavours. Realistically, expect a coil to last somewhere between one and three weeks of regular use. You will notice the end when the flavour thins out, the liquid tastes slightly burnt, or the vapour looks thinner. Replacing the coil is cheaper than persisting with a tired one, and it also protects the rest of your device.
What to avoid. Do not use this liquid in a high-wattage sub-ohm tank above about 30 watts. It will heat too quickly, taste harsh, and burn through liquid with a strong nicotine hit that can feel unpleasant. If you want big clouds, a 70VG shortfill with added nicotine shots at a lower strength is a more suitable choice.
Choosing the right strength is the most important decision you make with a nic salt. The strength is printed in milligrams of nicotine per millilitre of liquid. The two typical options are 10mg/ml, which is 1 per cent, and 20mg/ml, which is 2 per cent and the highest strength allowed in UK e-liquid.
To put that in context, a full 10ml bottle at 10mg/ml contains 100mg of nicotine in total, while the same bottle at 20mg/ml contains 200mg. The strength affects how strongly each puff delivers nicotine, not how many puffs you get from the bottle.
10mg/ml is usually a good fit if:
20mg/ml is usually a good fit if:
These are general guidelines and not medical advice. Everyone absorbs and responds to nicotine differently. If you are unsure, starting at 10mg/ml is a cautious choice, and you can move up to 20mg/ml if you find yourself vaping constantly without feeling satisfied. If you find 20mg/ml too strong, you can step down.
Signs the strength is too high: dizziness, a racing heart, nausea, a headache, sweating, or a harsh, scratchy throat. If this happens, stop vaping, drink water, get some fresh air, and use a lower strength next time. Signs it is too low: cravings returning quickly, vaping much more often than you expected, and still reaching for cigarettes.
Remember that the aim for most smokers is to switch completely. Dual use, where you smoke and vape at the same time, gives much less benefit than moving off cigarettes entirely. Choosing a strength that actually satisfies you is part of making that switch stick. If you want to reduce nicotine over time, many vapers step down gradually over months, for example from 20mg to 10mg, then to a freebase low strength, rather than trying to stop all at once. The NHS and local stop smoking services can offer free support alongside vaping if you want it.
IVG Nic Salt Strawberry Watermelon is aimed at a fairly specific group of adults. Being clear about who it suits and who it does not helps you decide whether to buy.
A good fit for:
Probably not the right choice for:
A note on switching. People who move from smoking to vaping often go through an adjustment period. The first week can feel different: the hit is not identical, the ritual is different, and it takes time to learn the right puff length and power. A lot of ex-smokers find it helps to try two strengths and two flavours in the first month before settling. If you are working with a stop smoking adviser, tell them you are using nicotine salts, as they may be able to suggest a starting strength and a plan to reduce use over time.
Using a refillable pod is straightforward once you have done it a couple of times. Follow these steps for the most reliable results.
How to inhale. Nic salts are designed for mouth-to-lung inhalation: draw the vapour into your mouth first, pause briefly, then inhale into your lungs. Slow, steady draws of two to three seconds work best. Long, hard draws deliver more nicotine than you may want and can cause coughing.
Power settings. If your device is adjustable, start in the middle of its range. For many pods that means around 10 to 12 watts. Raise the power by small steps if the flavour is dull, or lower it if the vapour is too warm or the throat hit is harsh.
Top-ups. Refill the pod before it empties. A good habit is to top up when it is about one third full. Running a coil dry is the quickest way to ruin it.
Switching flavours. If you want to change to another flavour, empty the pod, rinse the pod body with warm water if the manufacturer allows it, dry it completely, and fit a new coil if the old one has done more than a few days. Otherwise the old and new flavours will blend into an odd mixture.
Everyday care. Keep the mouthpiece clean, wipe the metal contacts with a dry cloth occasionally, and carry the device in a case or a pocket that does not press on the button. Always keep spare coils and a spare bottle at home, because running out is more disruptive than it sounds when you rely on vaping instead of smoking.
Most problems with nic salt liquids come down to the coil, the fill level or the power setting. Here are the issues vapers report most often and how to deal with them.
When to replace rather than repair. If the device fails after you have tried a new pod, a full charge and cleaned contacts, it is likely a hardware fault. Contact the retailer or manufacturer. If the liquid itself has changed colour dramatically, smells strange, or produces a chemical taste even in a fresh coil, stop using that bottle and replace it.
If you are ever unsure whether something is safe, stop using it. Never mix liquids with other substances, never attempt to modify a battery, and never use damaged or swollen batteries.
Price matters, especially if you are replacing a daily smoking habit or a disposable routine. IVG nic salts usually sit in the lower to middle part of the 10ml nic salt price range in the UK. Current pricing and any multi-buy offers are shown on this page, so check there for the exact figure.
A better way to judge value than the shelf price is to work out the cost over time. Here is a simple framework you can apply using your own numbers.
Compared with disposables. A standard 600-puff disposable provides roughly 2ml of liquid, so the cost per ml is typically much higher than a 10ml refill bottle. Even when you factor in the cost of a starter kit and a replacement coil every couple of weeks, a refillable setup generally works out cheaper after the first month or two for regular users. It also produces much less electronic waste because you keep the battery and device rather than throwing them away every few days.
Compared with smoking. The average UK cigarette smoker spends a considerable amount each week. A moderate vaper using a refillable pod usually spends a fraction of that, though exact savings depend on your habits. Treat any savings figure as indicative and calculate your own.
Where the value is less obvious. If you only vape occasionally, a single bottle may last weeks and the saving over a disposable is small. In that case, convenience may matter more than cost. If you buy multiple bottles at once, multi-buy discounts can lower the per-bottle price, but only buy as many as you will use within a few months so the liquid stays fresh.
Hidden costs to watch for. Some cheaper liquids are thin on flavour, which can push you to use more of them. A consistent, reliable flavour like this one means fewer wasted refills, but the best test is your own taste. Buying a single bottle first, rather than a large multi-pack, is a cost-effective way to test before you commit.
No single e-liquid suits everyone, so here is a fair comparison with the other 10ml nic salt ranges you are likely to see alongside it. This is based on general market positioning and not a claim about any specific flavour from another brand, so always check current reviews and ingredient lists.
Where IVG Strawberry Watermelon stands out: a familiar, easy-to-like flavour pairing, a consistent 50/50 formulation that works well in most pods, wide availability from UK stockists, and a price that suits regular use.
Where others may be better: if you want a heavy ice or menthol finish, a dessert-style blend, an unusual exotic fruit, or the cheapest possible price per ml, another range may be a better fit. If you are not sure, many retailers let you buy a single bottle, so you can compare without committing to a big order.
The honest summary. This is a solid, mainstream strawberry watermelon liquid that does what it says. It is not trying to be the most unusual flavour on the market. For many vapers, that is exactly what makes it a useful everyday choice, particularly as a first refillable flavour or a reliable alternative to rotate with something cooler or more complex.
| Brand | IVG |
|---|---|
| Product type | E-Liquid |
| Nicotine strength | 20mg |
| Available flavours | 1 (Strawberry Watermelon) |
| Price | £2.99 |
| Multibuy offer | BUY 5 FOR £10 |
| Availability | In stock — same-day dispatch |
| Compliance | UK TPD-compliant, MHRA-registered |
IVG (I Vape Great) is a UK-born brand that built its name on thick, true-to-fruit e-liquid flavours and expanded into prefilled pod kits like the IVG Pro 12. Known for consistent coil quality and flavour accuracy — a go-to name if you want the shortfill taste experience inside a modern pod device.
As a general guide, 10mg/ml suits lighter smokers, occasional vapers and anyone using a higher-wattage device, while 20mg/ml suits people moving from heavier smoking who use a low-power pod kit. If you are unsure, start with 10mg/ml and move up only if you are vaping constantly without feeling satisfied. 20mg/ml is the maximum strength allowed in UK e-liquid.
The e-liquid itself has no battery, so there is nothing to charge. You charge the pod kit or device you use it in, usually through a USB-C cable, and a full charge normally takes 30 to 90 minutes depending on the battery size. Use the cable supplied with your device, do not charge overnight, and recycle old batteries at a proper drop-off point.
Yes, you can swap between flavours in the same device whenever you like. For the cleanest taste, empty the pod, rinse it if the manufacturer allows, dry it fully and fit a new coil before filling with the new flavour. IVG's nic salt range includes other fruit, sweet and tobacco options, and there may be ice variants of some fruit flavours, so check the listings on this site for what is currently available.
It depends on how much you vape and your device settings. Light users may take around ten days, moderate users around three to five days, and heavy users a couple of days. As a rough estimate, a 10ml bottle gives somewhere around 2,500 to 3,500 puffs in a typical low-power pod kit.
For regular users, usually yes. A 10ml bottle contains about five times the liquid of a standard disposable, and you keep the battery and device rather than throwing them away. You do need to factor in the initial cost of a pod kit and replacement coils every one to three weeks, but most regular users find the total cost lower after the first month or two.
It is suited to adult smokers and existing vapers who enjoy sweet fruit flavours and use a low-power refillable pod device. It is not for under-18s, non-smokers, or people who are pregnant or breastfeeding, and anyone with a heart condition or on relevant medication should speak to a doctor or pharmacist first. People who want large clouds at high wattage should choose a 70VG shortfill instead.
It is not recommended. This 50/50 nic salt is formulated for low-power devices with coils of around 0.6 to 1.2 ohm, and at high wattage the flavour turns harsh and the nicotine hit becomes uncomfortable. If you prefer sub-ohm vaping, look for a 70VG shortfill with a lower nicotine strength.
Yes, orders are shipped from the UK to addresses across mainland Britain, and checkout includes a requirement to confirm you are 18 or over. Delivery times and any free-delivery threshold are shown on the delivery information page and at checkout. A carrier may ask for proof of age on arrival, so make sure someone over 18 is available to receive the parcel.
If your bottle arrives damaged, leaking or incorrect, contact customer service with your order number and a photo and we will arrange a replacement or refund. For hygiene and safety reasons, opened or used e-liquid generally cannot be returned unless faulty. Full terms are on the returns page.
Rinse and recycle empty plastic bottles according to your local council rules, and never pour leftover liquid down the drain. Vapes, pods with batteries and rechargeable devices must not go in household bins. Take them to a household waste recycling centre or a retailer drop-off point that accepts small electrical items and batteries.
Royal Mail Tracked 24 (Next-Day): £1.99, FREE on orders over £20.
DPD Next Working Day: £3.99 (£2.99 over £20), FREE over £100.
Same-day dispatch on orders placed before 4pm Mon-Fri. See our delivery page for full details.
Not too strong, not too mild — just right. Good for all day use without being overpowering.
Been using this every day for a couple of weeks now. Lasts well, no issues with leaks or anything.
Smooth throat hit, no coughing fits. Perfect strength for what I was after. Will buy more.
Fast delivery, genuine product, fair price. What more can I say? Already recommended to friends.
Quality feels solid. Doesn't feel cheap like some other brands I've tried. Happy with the buy.
Really pleased with the order overall. Everything arrived as expected, well packed, fast dispatch.
IVG
IVG
IVG
Angel
Angel
Al Fakher
Angel
Angel





























The products on this site contain nicotine and are only for adults aged 18 or over. Please confirm your age to enter.
By entering you agree to our Terms & Privacy Policy.