Loaded 100ml

Overview

The Loaded 100ml by Loaded at 0mg. Free UK delivery over £20, same-day dispatch on weekday orders before 4pm.

Loaded 100ml: What Is Actually in the Box

Loaded 100ml is a nicotine free shortfill e-liquid priced at £9.99, supplied at 0mg so that the person buying it decides what strength, if any, ends up in the bottle. That single sentence covers the two things most shoppers want confirmed before they add it to a basket, and the rest of this page explains what those two facts mean in daily use.

The format is worth stating plainly because it trips up newcomers constantly. You are not buying a ready to vape bottle in the way a 10ml bottle is ready to vape. You are buying a large volume of flavoured base with no nicotine in it whatsoever, sold in a bottle that has been left deliberately underfilled. What you do next is entirely your choice. Vape it exactly as it comes and you have a nicotine free liquid. Add a nicotine shot and you have a much larger quantity of liquid at a low strength for a fraction of what the same volume would cost in small bottles.

This listing sits within our wider shortfill e-liquid selection and on the Loaded collection page. Because it carries no nicotine as sold, it also appears among our 0mg e-liquids, which is where a lot of people land when they want volume without committing to a strength in advance.

Everything below assumes you are over 18. Nicotine containing products and the shots used with them cannot be sold to anyone younger, and every order placed with us is age checked before it leaves the building.

Why 100ml Sits Inside a Larger Bottle

Open the box and the bottle will look like it has been short measured. It has not. The gap at the top is the entire point of the format and it exists because of how UK regulations are written.

Under the Tobacco and Related Products Regulations, any e-liquid containing nicotine may only be sold in bottles of 10ml or less, and the nicotine strength cannot exceed 20mg per millilitre. There is no such restriction on liquid that contains no nicotine at all. A 100ml bottle of 0mg flavour base is therefore perfectly legal, while a 100ml bottle of the same flavour at 3mg would not be.

Manufacturers responded by doing something simple and rather elegant. They fill 100ml of flavoured base into a bottle that physically holds around 120ml, leaving roughly 20ml of empty headroom. That headroom is not wasted space. It is exactly the room needed to pour in two 10ml nicotine shots, screw the cap back on and shake. The regulation on nicotine bottle size is respected, because the shots themselves are sold in compliant 10ml bottles, and the customer ends up with a large quantity of nicotine containing liquid mixed in their own kitchen.

The name follows from that. The bottle is short filled. Once you understand the mechanic, the whole category makes sense, and it explains why the shortfill aisle is where anyone getting through serious volume ends up.

Getting From 0mg to the Strength You Want

This is the part that sounds like maths homework and turns out to take about ten seconds once you have done it once.

A nicotine shot is a small bottle of unflavoured base carrying nicotine, sold separately and in the 10ml size the rules require. The standard UK shot is 18mg per millilitre, which means one 10ml shot contains 180mg of nicotine in total. That total does not change when you pour it into something bigger. What changes is the volume it is spread across.

One shot into this bottle. Pour a single 10ml shot into the 100ml and you have 180mg of nicotine sitting in 110ml of liquid, which works out at roughly 1.6mg per millilitre. Very light, and chosen by people winding down rather than topping up.

Two shots into this bottle. Two shots put 360mg into 120ml, which lands almost exactly on 3mg per millilitre. This is the intended target, it is why the headroom is sized the way it is, and it is what the overwhelming majority of shortfill buyers do.

Three things are worth saying about the process itself. Pour slowly, because the bottle is fuller than it looks by the time the second shot goes in. Cap it and shake it properly, for a good minute rather than a token rattle, since nicotine base and flavoured base do not blend themselves. And accept that 3mg is the practical ceiling for a 100ml shortfill. Anyone wanting the assertive throat hit of a 20mg product needs a different format entirely, which is what our nicotine salt e-liquids are for.

The Hardware This Format Is Built Around

Shortfills and small hardware are a poor match, and the reason is arithmetic rather than snobbery. Getting through 100ml at a low strength requires a device that produces a generous amount of vapour per puff, because the nicotine per millilitre is low and the satisfaction has to come from volume instead.

The natural home is a sub ohm setup drawing in the direct to lung style, where the airflow is open, the draw is loose and the vapour is dense. These devices consume liquid quickly, which is precisely why a 100ml bottle makes sense for their owners. A person emptying a tank a day would spend a small fortune buying that volume in 10ml bottles.

Larger refillable pod kits with airy pods work too, particularly the newer generation that sits somewhere between the tight cigarette style draw and a full lung inhale. If you are shopping for something suitable, our vape kits section is the sensible starting point, and the listings there make the draw style clear.

The setup that does not suit this bottle is a tight mouth to lung pod running at low power. Those devices are engineered around higher strength liquid taken in small sips, and a low strength shortfill in one of them leaves people puffing constantly and still feeling short changed. Nothing breaks, nothing is dangerous, it simply does not deliver what the user wanted. Match the format to the machine and both work far better.

What It Costs Once You Do the Sums

At £9.99 for 100ml, the flavoured base alone works out at almost exactly 10p per millilitre before any nicotine is added. Mix in two shots and you finish with 120ml of vapeable liquid, so the base cost per millilitre of finished product drops closer to 8p, with the shots adding whatever they cost on the day you buy them.

Compare that with the small bottle route. A typical 10ml bottle of nicotine liquid sells for a few pounds, so building 120ml out of them means buying twelve bottles. Even at keen multibuy prices that is a substantially larger outlay for the same volume in your tank. The gap only widens the more you vape, which is why heavy users gravitate to this format almost universally.

There is a trade off and it is only fair to name it. You are buying a lot of one flavour. If it turns out not to be for you, you own rather a lot of something you do not enjoy, whereas a 10ml misfire costs the price of a coffee. Two habits solve this. First, treat your initial order of any new shortfill as an experiment and buy one rather than three. Second, keep a couple of proven bottles in rotation so a disappointment is inconvenient rather than expensive.

If you want to compare price per millilitre across the format, sit this alongside other 100ml bottles at the same tier such as Kilo 100ml at £9.99, Beard Vape X Series 100ml at £9.99 and Doozy Big Drip 100ml at £9.99. Same volume, same price, different houses of flavour.

Giving a Fresh Bottle Time to Settle

Liquid poured straight from a delivery box into a tank rarely tastes the way it will a week later. This is not a defect and it is not marketing folklore. Flavour concentrates need time to disperse evenly through the base, and immediately after a nicotine shot has been added the mixture is at its most disjointed.

The remedy costs nothing. Shake the capped bottle hard, then leave it somewhere dark at room temperature and forget about it for a few days. Give it another shake whenever you walk past. Most people find a shortfill reaches its best somewhere between three days and two weeks after mixing, and heavier styles built on cream, custard and bakery notes take longer than bright fruit blends do.

A practical routine. Buy two bottles rather than one. Mix both on arrival, start using one immediately, and put the second at the back of a cupboard. By the time the first is finished the second has had a fortnight to come together, and you are permanently a bottle ahead. Vapers call this a rotation and it is the single easiest upgrade to your daily experience that does not involve spending more money.

Do not be alarmed if the liquid darkens over time. Nicotine reacts with air and light and takes on an amber tint as it does, which changes the colour far more than it changes the taste. A bottle that has gone the colour of weak tea is almost always fine. A bottle that smells sharp or tastes genuinely wrong is a different matter and should simply be replaced.

Storage, Household Safety and Sensible Handling

A 100ml bottle is a meaningful quantity of liquid and once nicotine has been added it deserves the same respect you would give any other household chemical.

• Keep it upright, cool and dark. A cupboard is ideal. Direct sunlight and heat are the two things that degrade flavour fastest, so a car dashboard or a windowsill is the worst place in the house for it.
• Keep the cap on properly. Air is the enemy of both flavour and nicotine. A cap left loose overnight does more damage than a month of correct storage repairs.
• Store it away from children and animals. This matters far more once shots have gone in than it does with the plain 0mg base, and it is not negotiable.
• Label anything you decant. If you fill a small travel bottle, write the strength and the date on it. Unlabelled bottles in a drawer are how people end up guessing.
• Wipe spills promptly. Concentrated liquid can mark some plastics and finishes, so a paper towel and a rinse is worth the ten seconds.

On shelf life, a sealed bottle stored properly is generally good for around two years, and manufacturers print a best before accordingly. Once opened and mixed, aim to get through it in a matter of months rather than leaving it half used for a year. Given the volume most shortfill buyers get through, that is rarely the constraint anyone imagines it will be.

Buying This Bottle From Us

Everything we list is stock we hold ourselves, bought through proper UK supply channels, so what arrives is the genuine article rather than something sourced from a grey market pallet.

Orders confirmed before our 4pm cut off on a working day are packed and handed to the courier that same afternoon. Anything placed after that, or over a weekend or bank holiday, joins the next working day's collection. UK delivery is free on orders over £20, which at £9.99 a bottle means two of these plus your shots comfortably clears the threshold. Below £20 a standard postage rate applies and it is shown to you at checkout rather than appearing as a surprise on the final screen.

Age verification runs on every order. This is a strictly 18+ product, we are required to confirm age before dispatch, and identification may be requested. There is no way around this and no version of the checkout that skips it.

If you are building a larger basket, the wider nicotine free range is worth a look for anyone stocking up on 0mg volume. Adding a second bottle you already know you like is usually the cheapest way to clear free postage without buying anything you did not want in the first place.

Where this sits in the Loaded range

Brands are easier to judge by their range than by any one item in it. We stock 1 Loaded products, running from £9.99 to £9.99. That makes it a small, specialist range rather than a catalogue brand.

The full lineup is on the Loaded page.

If a brand has worked for you once, its other lines are usually a safer bet than an unknown.

How it compares to the rest of the category

The useful question is not what it costs, but what else that money buys. We list 736 products in this category. At £9.99, this one sits towards the premium end.

• Multibuy deals are where the price per unit drops hardest, and they can be mixed across flavours.
• Reduced lines carry 1,558 products if the budget is the deciding factor.
• Prefilled pods cost more per millilitre but remove the refilling entirely.

Which way you go usually comes down to whether convenience or cost matters more on the day.

The running cost, worked out

Work out cost per week and product comparisons get much easier.

Without a published rating there is no honest per-puff maths to show, so we leave it out.

• No multibuy runs on this line, so the deals page is where the savings are.
• Baskets over £20.00 ship free in the UK, so building to that threshold beats paying postage twice.
• Nicotine strength changes consumption: many adults find a higher strength means reaching for the device less often.

Why the UK market looks like this

Some of what you see on the shelf is regulation rather than brand choice. UK rules cap nicotine at 20mg per ml, nicotine e-liquid bottles at 10ml, and prefilled pods and tanks at 2ml. That is why no retailer here sells a 50ml bottle of 20mg salt.

The single-use disposable ban reshaped the rest. Rechargeable kits with replaceable pods took their place, which is why a device now comes with a charging port and a pod you swap rather than a sealed unit you bin. For most people it works out cheaper over a month, provided you stay on one platform.

Everything we sell is UK-compliant stock bought through UK distribution. Sales are 18+ and every order is age-checked.

Buying this as a first purchase

First time buying this sort of product? The decisions that matter are simpler than the shelf suggests.

1. Format. A bottle is the cheapest way to vape per millilitre, but you refill it yourself. Prefilled pods remove that job at a higher cost.
2. Strength. This comes in 0mg. Heavier former smokers usually start high and step down.
3. Flavour. Pick two from different families rather than committing to one.

Everything else is preference rather than a decision that costs you money. The deals page is the cheapest way to try more than one at a time.

Browse related ranges

If this is not quite the one, these are the closest places to look.

• New In (211 products)
• Vape Pods (1,412 products)
• 5 for £10 E-Liquids (582 products)
• Pod Kits (62 products)
• Nicotine Salt E-Liquids (582 products)
• Disposable Vapes (99 products)

Or stay with the brand: all Loaded products, 1 in total. If a brand has suited you before, its other lines usually will too.

Looking after it, and what goes wrong

A short list of habits prevents nearly every common problem.

• Prime before the first draw. Fill, then wait a few minutes so the wick soaks fully. A dry first pull is what burns a coil.
• Keep it cool and upright. Heat thins liquid and pushes it through seals, which is why a hot car is the usual cause of a leak.
• Muted flavour is often you, not it. Palate fatigue is common on a single flavour, and rotating to a second profile resets it.
• Store away from children and pets, and recycle spent hardware rather than binning it loose.

None of that is demanding, and it is the difference between a product that performs to the end and one that disappoints halfway.

More from this category

There are no other flavours under this exact name, so look sideways instead.

• New In
• Vape Pods
• 5 for £10 E-Liquids
• Pod Kits

Delivery, returns and buying with confidence

Ordering is deliberately simple. Weekday orders placed before 4pm are dispatched the same day, and UK delivery is free once your basket reaches £20.00. Delivery choices, including tracked services, appear at checkout.

Consumables cannot be returned once opened, for obvious hygiene reasons. Faults and picking errors are resolved without argument. Sales are strictly 18+ and every order is age-verified before dispatch.

Nicotine is an addictive substance and these products are intended for adults who already smoke or vape.

Where Loaded fits in the wider market

It helps to know whether a brand is a hardware house or a flavour house. We list 1 Loaded products, a compact range built around a few core lines. The complete list is on the Loaded page.

A large range is not automatically better. What it does give you is somewhere to go when you want a change without gambling on an unfamiliar name. Brands that make both hardware and liquid tend to design them to work together, which is why pods from one family rarely fit another. Brands that only make liquid put their effort into flavour development instead, and often outperform the hardware houses on taste alone.

Either way, the practical advice is the same. Once you find a brand whose profiles suit your palate, its other lines are a far safer bet than a random product at the same price. That is worth more than it sounds in a category where you cannot try before you buy. The full category runs to 736 products if you would rather compare across brands than within one.

Reading puff counts and pack sizes honestly

Every headline figure in this category is generated under ideal conditions. This listing publishes no puff rating, and we will not invent one. That figure comes from laboratory testing with a consistent draw, not from someone using it on a cold morning at a bus stop. Your own total will differ, sometimes considerably.

The arithmetic only makes sense once you know the legal limits. UK rules cap a prefilled pod or tank at 2ml, and nicotine e-liquid bottles at 10ml. A five-figure puff rating therefore describes what a system delivers across all the pods you will work through, not what sits inside one pod on the shelf. Any brand claiming otherwise is describing a product that could not legally be sold here.

It is useful side by side, useless in isolation. Comparing two products in the same class is fair. Budgeting your month on the strength of a rating is not. Cost per week, measured once you know your own pace, beats every figure on the box.