Blue Razz Ice Maryliq Nic Salts E-Liquid by Lost Mary

Overview

The Blue Razz Ice Maryliq Nic Salts E-Liquid by Lost Mary by Lost Mary in Blue Razz Ice at 20mg. Pick up the BUY 5 FOR £10 multibuy — free UK delivery over £20 and same-day dispatch on weekday orders before 4pm.

Overview: Maryliq Nic Salts Blue Razz Ice by Lost Mary

Maryliq Nic Salts Blue Razz Ice is a 10ml nicotine salt e-liquid from the Lost Mary brand, the name most UK vapers know from pocket-sized disposables. Maryliq is the bottled side of that family. It carries the same fruit-and-ice flavour thinking, but it is sold as a refill liquid for pod kits, pen-style starter kits and low-wattage pod mods rather than as a sealed single-use device. Blue Razz Ice is a blue raspberry flavour with a cooling finish, and it is a familiar profile for anyone who has tried a Lost Mary or Elf Bar disposable in the past.

If you are deciding whether this bottle belongs in your basket, here are the core facts in one place.

• Format: 10ml bottle, which is the maximum size permitted for nicotine-containing e-liquid in the UK.
• Type: nicotine salt, formulated to deliver nicotine smoothly at the strengths UK vapers typically want from a pod device.
• Base: a balanced 50VG/50PG blend, the usual ratio for pod systems because it wicks well through small mesh and ceramic coils.
• Strengths: 10mg/ml and 20mg/ml, with 20mg/ml being the UK legal ceiling for nicotine e-liquid and disposables alike. Check the variant selector on this page for what is currently in stock.
• Flavour: blue raspberry with a sweet-tart candy character and a menthol-style cooling note on the exhale.
• Best used in: refillable pod kits and pod mods running roughly 8 to 15 watts with coils between 0.8 and 1.2 ohms.

This page is written to give you an honest picture rather than a sales pitch. Below you will find a breakdown of how the liquid tastes and feels, which devices pair with it, how long a bottle tends to last, how it compares with similar nic salt ranges, and what to do if something does not go to plan. Because the UK market has shifted decisively towards refillable setups since single-use disposables were banned from sale in June 2025, a bottled liquid like this is now one of the most practical ways to get the flavour you used to buy in a disposable, often at a lower cost per millilitre and with far less waste.

Nothing here is medical advice. Vaping is intended for adult smokers who want an alternative to tobacco, and you must be 18 or over to buy it. If you do not currently smoke or vape, there is no reason to start.

Flavour profile: what Blue Razz Ice actually tastes like

Blue raspberry is not a fruit you find on a market stall. It is a constructed flavour, a sweet, slightly tart candy-style raspberry note that was popularised by sweets, slush drinks and ice lollies, and that is exactly what Blue Razz Ice delivers. If you have ever eaten a blue raspberry sherbet or sipped a frozen slush, you already know the target. The vape version is not a copy of a real raspberry, and it does not try to be one.

The flavour builds in three stages on each puff.

• On the inhale: a bright, sugary raspberry-candy note arrives first, with a faint sour edge that stops it from tasting flat or syrupy.
• Mid-draw: the sweetness rounds out into something closer to a fruit chew, with a light, almost floral top note that many people associate with blue raspberry.
• On the exhale: the ice component takes over. This is a clean cooling sensation rather than a harsh, minty blast, and it lingers briefly across the tongue and the roof of the mouth.

The cooling level sits at a moderate setting. It is noticeable, and anyone who dislikes any trace of menthol will want to choose a non-ice flavour, but it does not dominate the way a pure menthol or peppermint liquid would. Most people describe it as refreshing rather than icy, particularly at 10mg/ml where the lower nicotine load lets the flavour come through more gently.

One thing worth knowing is that sweet blue-flavoured liquids can taste slightly stronger in the first few puffs after a refill, then settle as the coil saturates and reaches a steady temperature. If the first hit seems more intense than you expected, give it two or three draws before judging.

Compared with other fruit-and-ice profiles, Blue Razz Ice is sweeter than a sharp berry blend such as a blackcurrant menthol, and less tropical than something like a pineapple or mango ice. If you enjoy blue slush flavours, sweet-tart candy flavours or cooling fruit liquids in general, this sits comfortably in that group. If you prefer dessert, tobacco or creamy flavours, it will probably feel too bright and sugary for all-day vaping.

As with any sweet liquid, flavour fatigue is real. Some vapers find that after a week or two of the same sweet fruit, their taste buds dull to it. Rotating with a second, quite different flavour keeps things interesting and also extends the life of your coil, which we cover in the coil section below.

Nicotine salt formulation and choosing between 10mg and 20mg

Nicotine salts differ from the freebase nicotine used in traditional bottled e-liquids. In a salt formulation, the nicotine is bonded with an acid, commonly benzoic acid, which lowers the pH of the liquid. The practical result is a smoother throat sensation at higher nicotine concentrations. That is why nic salts are the standard choice for small pod devices, where a vaper takes frequent, short puffs at low power and wants satisfying nicotine delivery without a harsh hit.

Maryliq Blue Razz Ice is available in two strengths, and choosing the right one matters more than most people realise.

• 10mg/ml (1%): a moderate strength suited to lighter smokers, people who already vape at around 10 to 12mg, and anyone who finds 20mg too sharp. It also tends to last longer, because you naturally take fewer and smaller puffs to feel satisfied.
• 20mg/ml (2%): the maximum strength allowed in the UK for e-liquids and disposable vapes. It is intended for people coming off a heavier smoking habit, typically those who smoked roughly a pack a day or who find lower strengths leave them reaching for a cigarette.

A rough rule of thumb used by many stop-smoking services is to match your starting strength to your previous habit. Someone who smoked ten or fewer cigarettes a day will often be comfortable at 10mg/ml. Someone who smoked twenty or more may need 20mg/ml initially, with the goal of stepping down as cravings ease. If you are unsure, start at 10mg/ml and move up only if you find yourself chain-vaping or still craving tobacco.

Signs the strength may be too high include dizziness, nausea, a racing heartbeat, an unpleasant tightness in the throat, or a feeling of being slightly unwell after a few puffs. If that happens, stop, take a break and consider dropping to 10mg/ml. Signs it may be too low include vaping far more often than you would like, taking very long draws, or continued tobacco cravings.

It is also worth remembering that nicotine salt delivery is faster and more cigarette-like than freebase. Many people find they need fewer puffs than they expected. Take it steadily at first.

The 20mg/ml ceiling applies across UK-regulated nicotine vaping products, so you will not find a legitimate retailer selling higher-strength salts for use with these devices. If you ever see a bottle claiming more than 20mg/ml, treat it with suspicion. For anyone who wants to reduce nicotine over time, a sensible plan is to buy both strengths and mix your daily vaping between them, gradually shifting towards the lower bottle.

Throat hit, vapour and how the 50/50 base performs

The 50VG/50PG base is the middle path in e-liquid design. Propylene glycol (PG) carries flavour well and gives the throat hit that many ex-smokers look for. Vegetable glycerine (VG) is thicker, produces denser vapour and gives a softer feel. At an even split, you get a bit of both: a noticeable but not rough throat sensation, a decent flavour carry, and vapour that is visible without being cloud-like.

That balance is deliberate. Most pod kits and pen-style devices were engineered around liquids with this sort of viscosity. A very thick, high-VG liquid can struggle to wick quickly through a small mesh or ceramic coil, which leads to dry hits and a burnt taste. A very thin, high-PG liquid can leak from small tanks or pods. A 50/50 blend avoids both problems in most devices.

In practice, here is what you can expect when vaping Maryliq Blue Razz Ice in a typical pod kit.

• Throat hit: light to medium at 10mg/ml and medium at 20mg/ml. Salt nicotine is smoother than freebase, so even at 20mg/ml the hit is more of a warm tap than a scratch.
• Vapour production: moderate. You will see a clear plume but nothing dramatic, which is suitable for discreet use and shorter puffs.
• Flavour intensity: strong for a small device. The sweet-and-cool character comes through clearly from the first draw to the last.
• Consistency: because the liquid is thin enough to wick quickly, the flavour should stay steady through the tank rather than fading or turning harsh toward the bottom.

Performance depends heavily on the device you pair it with. A low-power pod kit running at around 10 watts will give a cooler, gentler draw with a stronger sweetness. Turn the wattage up toward 15 and the vapour gets warmer and the cooling effect softens, while the nicotine hit becomes noticeably stronger. Because salts are potent, there is little benefit in pushing power high. Stay inside the range your coil is rated for and let the nicotine do the work.

If you are used to the draw of a cigarette, a restrictive mouth-to-lung (MTL) airflow setting usually feels most natural with this liquid. If you prefer a looser draw, a restricted direct-to-lung (RDL) pod is fine, but you will use the bottle faster and may want to stay at 10mg/ml to avoid overshooting your nicotine.

Bottle design, packaging and build quality

E-liquid has no electronics, so build quality comes down to the bottle, the cap, the nozzle and the label. Maryliq uses a 10ml soft plastic bottle with a narrow dripper-style nozzle, which is the standard format for UK nicotine liquids and exists for a good reason: it allows precise filling of small pods without the spills that a wide neck would cause.

The points that matter in daily use are these.

• Soft, squeezable plastic: you can control the flow by applying gentle pressure. Squeeze slowly when filling a pod so you do not flood the airflow channel or overfill past the max line.
• Narrow nozzle: designed to fit most pod filling ports, including smaller ones on pen-style kits. If your pod has an unusually tiny fill hole, a fine-tip bottle adapter can help, although most standard ports accept the nozzle without trouble.
• Child-resistant, tamper-evident cap: UK law requires nicotine e-liquid to have child-resistant and tamper-evident closure. You will need to press and turn, or squeeze and turn, depending on the cap style. It can feel fiddly at first, but it is there for a genuine safety reason, particularly if you have children or pets at home.
• Labelling: the bottle carries the legally required health warning, nicotine strength, ingredient list, batch information and contact details. Read the label and keep the outer box until you have finished the bottle, as the batch code is useful if you ever need to report a problem.

Because the 10ml bottle is plastic, it is light and travel-friendly. It will not shatter in a bag the way glass dropper bottles can. Pressure changes during flights can cause slight seepage around the nozzle, so if you are travelling by air, keep the bottle upright inside a sealed plastic bag.

On the quality side, a good indicator is consistency from batch to batch. The liquid should be clear and evenly coloured, with a light blue or pale tint typical of blue raspberry flavours, and it should not contain any floating particles or cloudiness. A faint colour change over several weeks of storage is normal and does not signal that the liquid has gone off.

Always store the bottle upright, capped tightly, away from sunlight and heat, and well out of reach of children and pets. Nicotine liquid is toxic if swallowed or if it comes into prolonged contact with skin. If a spill occurs on your hands, wash it off promptly with soap and water.

Compatible devices, battery life and charging

Maryliq is a refill liquid, so you need a compatible device to use it. The good news is that the 50/50 nic salt formulation fits a wide range of refillable kits. What you should avoid is any device designed for high-VG freebase liquid at high wattage, because nic salts at these strengths are not intended for sub-ohm vaping.

These device types are well matched to the liquid.

• Refillable pod kits: compact, rechargeable systems with a replaceable pod or cartridge that you fill from the bottle. They are the closest experience to a disposable and are the most common home for nic salts.
• Pen-style starter kits: slim, simple devices with a small tank and a low-power battery, often button-free or with a single fire button. A good option for ex-smokers.
• Low-wattage pod mods: adjustable devices that run from roughly 5 to 30 watts. Keep the power towards the lower end of the range for nic salts, typically 8 to 15 watts.

Look for these specifications on any device before you buy.

• Coil resistance: around 0.8 to 1.2 ohms is the usual sweet spot for 50/50 nic salts at MTL. Some pods go as low as 0.6 ohms with mesh coils for a lighter airflow, which also suits salts if you keep the power low.
• Tank or pod capacity: UK rules cap refillable tanks at 2ml, so your pod will hold 2ml or less. A 10ml bottle will therefore fill a pod several times over.
• Battery capacity: pod kits typically carry anywhere from about 400mAh to 1000mAh. Larger batteries mean fewer charges per day but a slightly bulkier device.
• Charging port: USB-C is now standard and is quicker and easier than older micro-USB.

If you are brand new to refillable vaping, a simple auto-draw pod kit with no buttons and no settings is the least confusing way to start. You fill the pod, click it in, and puff. As you become comfortable, you can move to an adjustable kit and fine-tune airflow and power.

Avoid pairing this liquid with sub-ohm tanks and high-wattage mods. At those power levels, a 20mg/ml salt delivers far more nicotine per puff than most people can comfortably handle, and the liquid will burn through the bottle in no time.

The liquid itself contains no battery, but the performance and safety of your vaping experience depend on the battery in the device you use it with. Good charging habits protect both your device and your home, so this section covers the practical basics.

Battery capacity is measured in milliamp hours (mAh), and it determines how long you can vape before recharging. As a rough guide for pod devices used with nic salts:

• 400 to 550mAh: typically lasts a lighter user most of a day. Compact and discreet, but you may recharge once a day.
• 600 to 800mAh: a comfortable middle ground, good for a full day of moderate use.
• 900 to 1000mAh and above: suits heavier users or anyone who wants to charge only every second day.

Because nic salt devices run at low power, battery drain per puff is modest compared with sub-ohm vaping. Most people find that the e-liquid in a 2ml pod runs out at about the same pace as a mid-sized battery, which is a handy balance.

Follow these charging practices.

• Use the cable supplied with the device, or a good quality USB-C cable, and a standard 5V USB charger. Very high-output fast chargers are not necessary and add no benefit.
• Charge on a hard, flat, non-flammable surface such as a table or worktop, never on a bed, sofa or under a pillow.
• Do not leave the device charging overnight unattended, and unplug it once the indicator light shows full.
• Stop using any device that has swelling, a cracked casing, unusual heat during charging or a damaged cable.
• Do not carry a loose device in a pocket with keys or coins. A rigid case prevents accidental firing and short circuits.

When a device reaches the end of its life, do not put it in household bin bags. Vapes contain lithium batteries and electronics that belong in the waste electrical stream. UK retailers that sell vaping products are required to take back used devices, and local council recycling centres also accept them at their electrical waste points. Empty e-liquid bottles should be checked against your local council guidance, as nicotine residue means many areas ask that they are taken to a household waste recycling centre rather than left in kerbside collections.

Coil and mesh technology: protecting flavour and lifespan

The coil is where the liquid is turned into vapour, and it has a bigger effect on flavour than most vapers expect. Understanding a little about coil technology will help you get the most from every bottle of Blue Razz Ice.

Most modern pod kits use one of two coil types.

• Mesh coils: a flat sheet of fine metal mesh that heats across a wide surface area. Mesh heats quickly and evenly, produces strong flavour and tends to handle sweet liquids well. It is the style used in most current disposable-style and pod devices.
• Ceramic coils: a porous ceramic core with an embedded heating element. Ceramic is clean-tasting and durable, and it tends to deliver a smooth, consistent flavour, though it can take slightly longer to warm up.

Either type works with a 50/50 nic salt. What matters more is keeping the coil healthy, and this is where sweet liquids need a little care.

Sweeteners in blue raspberry and other candy flavours caramelise on the coil surface over time. This residue is often called gunk. It builds up gradually and shows itself as a flat, muted or slightly burnt taste, reduced vapour and a draw that feels harsher than before. A sweet liquid typically shortens coil life compared with an unsweetened or tobacco flavour, so expect to replace the coil or pod more often than you might with a less sugary liquid.

To get the longest life from your coil:

• Prime properly: after filling a new pod, wait five to ten minutes for the liquid to soak into the cotton or ceramic before you take your first puff. Skipping this step is the most common cause of a burnt first coil.
• Keep the pod topped up: never vape a pod until it is empty. Running dry scorches the wick.
• Take shorter draws: long, hard pulls overheat the coil and pull in liquid faster than the wick can supply it.
• Keep power modest: staying in the lower to middle part of the recommended wattage range reduces caramelisation.
• Rotate flavours: using a less sweet liquid between bottles of candy flavours helps keep the coil cleaner for longer.

If you change flavours, it is best to swap the pod or coil, since residual blue raspberry sweetness will carry through into the next liquid and affect its taste.

How long does a 10ml bottle last? Puffs, usage and refills

Disposable vapes are usually sold by puff count, but a bottled liquid is measured in millilitres, so it helps to translate between the two. This section gives a practical, honest estimate rather than a headline figure, because real-world results vary a lot between users and devices.

A typical single-use disposable of the type Lost Mary is known for holds around 2ml of liquid and is marketed at roughly 600 puffs. That works out at somewhere around 0.003 to 0.004ml per puff in controlled conditions. Applying the same arithmetic to a 10ml bottle gives an approximate range of 2,500 to 3,500 puffs. Heavier draws, higher wattage and longer puffs will bring that number down. Light, short, low-power puffs will push it higher.

That means a single bottle is broadly equal to about five 2ml disposables of liquid, though the real-world comparison is not exact because disposable puff counts are rated under test conditions that favour the maker.

Here is what that tends to mean in days.

• Light user (a few sessions a day): a 10ml bottle can stretch to two to three weeks.
• Moderate user (steady vaping through the day): expect roughly one to two weeks.
• Heavy user (frequent, long draws): around five to seven days, particularly at 20mg/ml, though many heavy users find they naturally vape less at the higher strength because they are satisfied sooner.

A 10ml bottle fills a 2ml pod about five times, assuming no spills. If you refill a pod roughly once a day, that is around five days of vaping from the bottle, and fewer if you get through two or three pods a day.

Several factors push the numbers up or down.

• Airflow setting: tighter airflow generally uses less liquid per puff.
• Power level: higher wattage vaporises more liquid per second.
• Nicotine strength: a higher strength tends to reduce how often you need to vape.
• Coil condition: an aged coil can waste liquid through poor vaporisation and leaking.

Keep a note of how many days your first bottle lasts. That gives you a personal benchmark, which makes it easy to plan reorders and to compare the true cost against what you used to spend on disposables or cigarettes.

Who Maryliq Blue Razz Ice is for, and who should skip it

No liquid suits everyone, so it is worth being direct about who is likely to get on well with this one and who would be better looking elsewhere.

This liquid is a good match for:

• Adult smokers moving away from tobacco: the nic salt formulation delivers nicotine quickly and smoothly, which many people find helps with cravings.
• Former disposable users: if you were buying fruit-and-ice Lost Mary or similar devices, a refillable kit with this liquid gives you a very similar flavour at a lower running cost.
• Fans of sweet, cooling fruit flavours: particularly blue slush, sherbet and candy profiles.
• People who want a simple, low-maintenance setup: pod kits and nic salts keep the learning curve gentle.
• Cost-conscious vapers: a 10ml bottle usually works out cheaper per millilitre than the liquid contained in a disposable.

You might want to skip it if you are:

• Not a current smoker or vaper: nicotine is addictive, and a non-smoker has no health reason to start. Anyone under 18 cannot legally buy it.
• Sensitive to menthol or cooling agents: the ice note is moderate rather than subtle, so a non-ice blue raspberry flavour, if available, would suit you better.
• Looking for large clouds: this is a low-power, mouth-to-lung style liquid. Sub-ohm cloud chasers need a high-VG freebase product.
• Wanting a complex or dessert flavour: Blue Razz Ice is bright, sweet and straightforward.
• Pregnant, breastfeeding or living with a heart condition: speak to a doctor or pharmacist before using any nicotine product.
• Planning to use it in a high-wattage sub-ohm tank: salts are not built for that.

If you are weighing up whether to stop smoking, the NHS and local stop-smoking services offer free support and advice, and many pharmacies can talk through options in person. Vaping is widely regarded as far less harmful than smoking, but it is not risk-free, and the aim for most people should be to move away from nicotine entirely over time.

How to fill, use and look after your setup

Refilling a pod is straightforward once you have done it a couple of times. Follow these steps for a clean, leak-free experience with your first bottle of Blue Razz Ice.

• Step 1, prepare: wash and dry your hands, switch the device off or unplug it from the charger, and lay out a tissue or mat to catch any drips.
• Step 2, open the fill port: remove the pod from the device and open the silicone bung or slide the fill-port cover aside, according to your device manual.
• Step 3, fill gently: press the cap and turn it to open the bottle, point the nozzle into the fill hole and squeeze slowly. Stop at the max line, or just below it, and never cover the central airflow tube.
• Step 4, close and wait: seal the fill port, re-seat the pod and leave the device for five to ten minutes. This lets the coil saturate and prevents dry hits.
• Step 5, vape: start with a gentle puff to confirm the flavour and airflow are right. Take slow, steady draws rather than hard pulls.

Everyday care helps your liquid and coil last.

• Wipe the mouthpiece and pod base regularly to prevent condensation build-up.
• Store the device upright when you are not using it so liquid stays near the coil rather than pooling at the airflow inlet.
• Keep the bottle capped and stored upright in a cool, dark place. A kitchen drawer works better than a car glovebox or a sunny windowsill.
• Use the liquid within about 12 months of purchase and note the best-before date on the label.
• Do not mix different liquids in one pod. Flush the pod or replace it when changing flavour.

When it comes to disposal, keep the following in mind. Empty bottles still contain trace nicotine, so treat them as hazardous household waste and take them to your local household waste recycling centre or a retailer take-back point. Used pods and coils, along with the rechargeable device itself, should go to a WEEE drop-off point and not into kerbside bins. Doing so reduces fire risk in refuse trucks and recycling plants, and it is the responsible route now that the UK has moved decisively away from disposables.

Troubleshooting common problems

Even a simple setup throws up the occasional issue. Most problems with nic salt liquids and pod devices have quick fixes, and the list below covers the ones that come up most often.

• Burnt or dry taste: usually caused by a coil that has not fully soaked, a pod that is nearly empty, or a coil that is worn out. Refill, wait ten minutes, take gentle draws, and if the taste persists, swap the pod or coil.
• Flat or muted flavour: a classic sign of sweet-liquid gunk on the coil, or of vaper's tongue, where your taste buds temporarily stop picking up one flavour. Try a different flavour for a day, or replace the coil.
• Gurgling or spitting: too much liquid, or condensation in the airflow channel. Remove the pod, blow gently through the mouthpiece or wipe it with tissue, and avoid overfilling.
• Leaking from the pod or bottom of the device: typically from overfilling, a poorly seated pod, a cracked pod, or pressure changes. Wipe the device dry, check the pod seal, and refill only to just below the max line.
• Weak vapour: the battery may be low, the airflow may be blocked, or the coil may be tired. Charge the device, check the airflow openings and consider a new coil.
• Throat hit feels too harsh: try lowering the power, loosening the airflow slightly or switching to 10mg/ml. Taking shorter puffs also helps.
• Device will not fire: check the battery level, make sure the pod is seated correctly and clean the metal contacts on the pod and device with a dry cotton bud.
• Sticky hands or bottle: wipe the nozzle after each fill and store the bottle upright. Sticky residue can attract dust and make the cap harder to turn.

If you have a skin reaction, a persistent cough, chest tightness or any worrying symptom after vaping, stop using the product and speak to a healthcare professional. Report any suspected product fault or adverse reaction through the MHRA Yellow Card scheme.

In the case of nicotine ingestion or contact with the eyes, seek medical advice at once. For accidental swallowing, contact NHS 111 or emergency services immediately and keep the bottle to hand so you can pass on the strength and ingredients.

Value for money and how it compares with alternatives

Cost is where bottled nic salts make the strongest case. A disposable vape gives you a device you will throw away together with around 2ml of liquid. A bottle like Maryliq gives you five times as much liquid and allows you to keep reusing a single pod kit, replacing only the coil or pod now and then. Even after factoring in the one-off cost of a kit and occasional replacement pods, most daily vapers spend noticeably less per week on a refillable setup than on disposables. Compared with smoking, the saving is usually larger still.

That said, value is not just price. Here is how Maryliq Blue Razz Ice stacks up against other well-known nic salt ranges, based on general market positioning rather than any single test.

• Elf Bar nic salts (Elfliq): a close relative in style and price band. Flavour profiles are similar, with sweet fruit and ice options, and many vapers will find either range acceptable. Choice often comes down to which specific flavour you prefer.
• IVG Salts: a wide variety of sweet and dessert flavours at a comparable price. A good alternative if you want more variety beyond fruit-ice.
• Hayati Pro Max Salts: leans on bolder, more layered flavours and stronger cooling. Better if you want complexity, though not always as simple or approachable.
• Nasty Salt and Dinner Lady: typically priced a little higher, with a more refined, crafted flavour reputation. Worth considering if you are happy to pay more for a nuanced profile.
• Bar Juice 5000 and similar budget ranges: usually the cheapest per bottle, with a narrower choice of flavours and less distinctive character.

In honest terms, Maryliq sits in the mainstream, value-oriented group. It will not be the cheapest bottle on the shelf, nor will it offer the most elaborate flavour on the market. Its appeal is familiarity: if you already like Lost Mary flavours, this delivers a recognisable version in a form that costs less to run and creates less waste.

To judge value properly, work out your cost per day. Divide the bottle price by the number of days it lasts for you, add your share of pod or coil replacement, and compare that figure with what you currently spend. Buying multiple bottles at once, or choosing multi-buy offers where available, can reduce the per-bottle price further.