Mad Blue Mix Lab Salts 10mg

Overview

The Mad Blue Mix Lab Salts 10mg by Mix in Mad Blue at 20mg. Free UK delivery over £20, same-day dispatch on weekday orders before 4pm.

Overview: what Mix Lab Salts 10mg Mad Blue is

Mix Lab Salts 10mg Mad Blue is a nicotine salt e-liquid from the Mix brand, sold in the standard UK 10ml bottle and filled at 10mg/ml (1%) nicotine strength. It is a refill liquid rather than a ready-made device, which means it is designed to be poured into a refillable pod kit, a pod system with a fill port, or any other low-power mouth-to-lung device that accepts nicotine salt liquid. If you are coming from single-use vapes, this is the format that replaces the throwaway habit: you keep the hardware and top it up from a bottle that costs a fraction of a new disposable.

The headline numbers are simple. One bottle holds 10ml of liquid, which is the maximum bottle size allowed for nicotine-containing e-liquid in the UK. At 10mg/ml, the full bottle contains about 100mg of nicotine in total. The UK nicotine ceiling for e-liquids, refill bottles and pod cartridges is 20mg/ml, and the same 20mg/ml cap applies to the disposable and prefilled products you may be moving away from. Choosing 10mg/ml puts this bottle at half the legal maximum, which suits a lot of people who want a lighter, smoother hit than a 20mg liquid gives.

Nicotine salts differ from the older freebase nicotine used in most large-bottle e-liquids. Salt nicotine is paired with an acid, which lowers the harshness of the throat hit and lets the liquid carry a satisfying amount of nicotine at lower strengths without the scratchy feel that freebase can have above about 6mg/ml. That is why salt liquids are the usual choice for small, low-wattage pod devices.

• Brand: Mix (Lab Salts range)
• Flavour: Mad Blue
• Bottle size: 10ml
• Nicotine strength: 10mg/ml nicotine salt (1%)
• Device type: pod kits and other low-power mouth-to-lung devices
• Age restriction: 18+ only, in line with UK law

This page walks through what to expect from the liquid, how to match it to hardware, how to use and troubleshoot it, and where it sits against alternatives. It is written for adult UK vapers and former smokers, and it aims to be straightforward about limits as well as strengths. Vaping is widely regarded as far less harmful than smoking, but it is not risk-free, and nicotine is addictive. If you do not currently smoke or vape, this product is not for you.

Flavour profile: what Mad Blue is aiming for

Mad Blue sits in the blue fruit family of e-liquid flavours. In the UK market, a name that leads with blue usually points to a blue raspberry style profile: a sweet, slightly tart berry note with a candy or slush character rather than the cut-fruit realism of a strawberry or a mango. Many liquids in this family also add a light cooling element so the vapour feels crisp on the exhale. Mad Blue follows that general direction. Flavour descriptions are subjective, so treat what follows as a guide to the style rather than a guarantee of exact notes, and check the bottle label for any further detail from the manufacturer.

Here is how the flavour typically behaves across a vaping session when it is used in a suitable pod device.

• Inhale: a sweet, tangy blue fruit note arrives first. In this style it tends to read as sugary and bright rather than rich or creamy.
• Middle of the puff: the berry character rounds out, with a slightly sharp edge from the tart element that stops the sweetness from becoming flat.
• Exhale: if the liquid carries a cooling agent, this is where you feel it, as a gentle chill at the back of the throat and a clean finish. If it does not, the finish is simply sweet and fruity.

Because this is a nicotine salt, the flavour is delivered at modest power. Pod devices usually run somewhere between about 8W and 25W, and salt liquids are formulated to taste good at those settings. You should not need to push the device hard to get flavour. If the taste seems thin, the cause is more often a tired coil or a half-empty tank than the liquid itself.

One practical point on sweetness. Dessert-style and candy-style fruit liquids carry more sweetener than a tobacco or a menthol liquid, and sweeteners leave residue on the coil. That is normal, but it means you will notice the flavour fade on an old coil sooner with a liquid like Mad Blue than you might with a lightly flavoured one. We cover coil care in the coil section below.

If you are new to blue flavours, the easiest way to judge whether you will like Mad Blue is to think about blue raspberry sweets, blue slush drinks and similar candy flavours. If you enjoy those, you are in the right area. If you prefer natural fruit tastes, a red fruit, citrus or apple liquid may suit you better, and the variant FAQ below explains how to swap.

Performance and vapour delivery

With an e-liquid, performance depends on the pairing of liquid and device, so it helps to be concrete about what the liquid itself contributes. Nicotine salt liquids in this style are typically mixed with a roughly balanced propylene glycol (PG) to vegetable glycerine (VG) ratio. That balance carries flavour and nicotine cleanly through the wicking cotton of a pod coil and gives a reasonable throat hit without producing huge clouds. The exact ratio is printed on the label, and you should check it there, because it affects how the liquid wicks in your particular device.

For planning purposes, here is what a 10ml bottle at 10mg/ml typically delivers.

• Total nicotine in the bottle: 10ml x 10mg/ml = 100mg.
• Rough puff count: in a typical 0.8 to 1.2 ohm pod kit running around 10 to 15W, one 10ml bottle commonly equates to somewhere between 1,500 and 2,500 puffs. That is a planning figure only. Longer draws, higher wattage and larger coils use liquid faster.
• Time per bottle: light users often stretch a bottle across one to two weeks, moderate users commonly get four to eight days, and heavier users may finish one in two to three days.
• Tank refills: most pod tanks hold 2ml to 3ml, so one bottle fills a typical pod around four or five times.

Throat hit at 10mg/ml is medium-low. It is noticeably softer than the same liquid at 20mg/ml, and it is firmer than a 5mg/ml or 6mg/ml liquid. Most people moving from light smoking, or from a lower-strength disposable, find that 10mg/ml gives enough sensation to feel satisfied without coughing. People coming from heavier smoking often find it a bit light at first and may prefer 20mg/ml, subject to the guidance in the nicotine strength section.

Vapour production is modest compared with sub-ohm vaping. That is by design. Salt liquids and mouth-to-lung pod devices produce a tight, cool puff that mimics the draw of a cigarette. If you want large clouds, a different type of liquid (higher VG, lower nicotine) and different hardware would be a better match.

Consistency from the first tank to the last is generally good as long as the coil is healthy. Where users report a drop in performance, it is nearly always connected to coil age, a loose pod connection, or air in the wick after a refill, all of which are covered in the troubleshooting section.

Bottle design and build quality

Because this is a liquid, build quality here means the bottle, the closure and the labelling rather than a casing and a board. UK nicotine e-liquid has to be sold in bottles of no more than 10ml, with a child-resistant closure and a tamper-evident seal, and Mix Lab Salts follows that format. The bottle is a squeezable plastic design with a narrow nozzle, which is the right shape for pod filling.

The points worth checking when your bottle arrives are straightforward.

• Tamper-evident ring: the cap should have an intact ring that breaks when you first twist it open. If the ring is already broken or the seal is missing, do not use the bottle and contact us.
• Child-resistant cap: push down and turn, as indicated on the cap. It is meant to be awkward for small hands, so allow a moment the first time.
• Nozzle fit: the narrow nozzle fits most pod fill ports. Check against your device before the first fill, as a few very small fill holes will need a slower pour.
• Labelling: the label should show the nicotine strength, volume, flavour name, ingredients, the health warning, batch information and the manufacturer details required under UK rules. Read the ingredient list if you have any known sensitivities.

Plastic bottles keep liquid stable provided you store them sensibly. Heat and direct sunlight degrade e-liquid over time, darkening it and flattening flavours, so keep the bottle in a cool, dry cupboard away from windows and radiators. Always store bottles upright, out of the reach of children and pets. Nicotine is toxic if swallowed, and spilled liquid on skin should be washed off with soap and water.

The squeeze action of the bottle matters more than it sounds. A bottle that is too stiff forces liquid out in a rush and floods the fill port, while one that is too soft is hard to control. A gentle squeeze with the bottle held at a slight angle, nozzle fully seated in the port, works well. If a drip forms at the nozzle after use, wipe it before closing the cap so the thread does not become sticky.

For long-term tidiness, wipe the bottle and cap threads after each fill, and keep the box or a small zip bag nearby for carrying. A sticky bottle in a bag is a common cause of leaks that people blame on the liquid when the real cause is residue on the neck.

Device compatibility, battery and charging

An e-liquid has no battery of its own, so the battery and charging questions apply to the device you pour it into. This matters, because the right pairing makes the difference between a pleasant vape and a frustrating one. Mix Lab Salts is intended for low-power pod systems and similar mouth-to-lung devices. These devices usually have batteries in the 400mAh to 1,000mAh range, depending on how compact they are.

• Slim pod kits (about 400 to 600mAh): pocketable and light. A battery of this size typically lasts a day or so for a moderate user and charges quickly. Good for people who only vape in short bursts.
• Mid-size pod kits (about 650 to 1,000mAh): the typical sweet spot. These usually last one to two days between charges and are less likely to leave you stranded.
• Adjustable pod mods (about 1,000mAh and up): offer wattage control, which lets you tune the vape for salts, generally within about 8 to 25W.

Most current pod kits charge over USB-C, and many support a pass-through of the charger while vaping. Charging times of 30 to 90 minutes are typical, depending on battery size and the charger. A few practical rules keep the battery healthy and safe.

• Use the cable supplied with the device or a reputable USB-C cable and a standard 5V plug. Avoid cheap unbranded chargers.
• Do not leave a charging device unattended, especially overnight, and do not charge on soft furnishings such as a bed or a sofa.
• Keep the device away from heat and do not carry loose batteries in a pocket with keys or coins.
• If a battery swells, becomes very hot or smells odd, stop using it and take it out of circulation.

At end of life, batteries and devices must not go in household rubbish or ordinary recycling, because lithium cells can start fires in bin lorries and recycling plants. In the UK, retailers that sell vaping products are required to offer take-back of waste vape equipment, and many local authority household waste recycling centres, as well as supermarkets and some convenience stores, have collection points for small electricals and batteries. Empty rinsed plastic bottles can generally go in household plastic recycling, but check your local council's rules because they vary.

The disposable vape ban in Great Britain, which has been in force since June 2025, is one reason refillable kits and bottles like this have become the standard route. Reusing a device and topping it up creates far less waste than binning a battery-powered unit every few days.

Coil and mesh technology: choosing the right match

The coil is where the liquid becomes vapour, and the right coil choice is the biggest single factor in how Mad Blue tastes and how long a tank lasts. Nicotine salts are made for coils with higher resistance, because higher resistance means lower power, a cooler vape and a tighter draw. Here is how the common options compare.

• Standard cotton-wick coils at 0.8 to 1.2 ohm: the most common choice for refillable pod kits. They give a good balance of flavour and efficiency at 10 to 15W. Expect a life of roughly one to two weeks for a regular user with a sweet fruit liquid.
• Mesh coils at 0.6 to 1.0 ohm: use a flat mesh sheet instead of a wound wire. They have more surface area, so they heat evenly and tend to produce a slightly fuller flavour with less chance of hot spots. They are also usually more forgiving of sweet liquids, although they can use liquid faster.
• Ceramic coils: use a porous ceramic wick. They are known for steady flavour and for resisting dry burning, but they can need a longer prime and are sometimes a little slower to wick.
• Sub-ohm coils (below 0.5 ohm): not suitable. A sub-ohm coil would drain a salt liquid quickly, produce a harsh, strong hit at high power and deliver much more nicotine than 10mg/ml implies.

For a sweet liquid like Mad Blue, a mesh or a good cotton coil in the 0.8 to 1.0 ohm area is a sensible starting point. If your device allows power adjustment, begin at the lowest end of the coil's recommended wattage range and increase in small steps. Running a coil above its range does not improve flavour; it scorches the cotton and shortens coil life.

Coil life is affected by sugar. Sweeteners caramelise on the coil as you vape, forming a film that dulls the taste. The signs of a tired coil are a muted flavour, a slightly burnt or toasty note, gurgling, or a vape that needs more power than before. When you see these, replace the coil or pod rather than pushing on. Many people find that rotating to a fresh coil as soon as flavour drops costs less than the lost enjoyment, and it avoids the unpleasant dry hit from a spent wick.

A simple habit helps: let the coil soak for five to ten minutes after each new fill, take shorter puffs with a pause between them, and avoid chain vaping. These steps reduce heat build-up and extend the coil life noticeably.

Nicotine strength guidance: is 10mg/ml right for you?

Picking a strength is the most important decision with a nicotine salt. The UK allows a maximum of 20mg/ml for e-liquids, and salt liquids are commonly sold at 5mg/ml, 10mg/ml and 20mg/ml. Mix Lab Salts 10mg Mad Blue is the middle option, and the following rough guide may help you decide. It is general information, not medical advice, and individual responses vary.

• 20mg/ml: generally used by people who smoke around 10 or more cigarettes a day, or who smoke within half an hour of waking. It gives a firm hit and tends to satisfy cravings quickly.
• 10mg/ml: often suits people who smoke fewer than about 10 cigarettes a day, those who have already been stepping down, and those who find 20mg/ml too sharp. It is also a common choice for people who vape a lot through the day and want to avoid taking in too much nicotine per puff.
• 5mg/ml: typically for light or occasional users and people tapering towards stopping.

There is a useful rule for salts. Because they are smooth, it is easy to take in more nicotine than you notice, so a lower strength used frequently can deliver as much as a higher strength used sparingly. If you find yourself puffing constantly and feeling jittery, flushed, lightheaded or slightly nauseous, you are probably taking in too much, and either a lower strength or fewer, shorter puffs is the fix.

On the other hand, if you are vaping 10mg/ml and still reaching for cigarettes, or you vape continuously and cravings return fast, the strength may be too low for your level of dependence. Moving up to 20mg/ml is a reasonable step. The goal for most adults using vaping to quit smoking is to find a strength that stops cigarette use completely, then reduce over time at a pace that suits them. Local stop smoking services, available free through the NHS, can support this and often provide vaping starter advice.

One more point: because salt nicotine is absorbed efficiently, the strength figure does not translate directly to the freebase numbers you may remember. A 10mg/ml salt can feel more like a 12 to 18mg/ml freebase liquid in a pod device. Start with 10mg/ml if you are unsure, and adjust after a week or two of consistent use rather than after one session.

Finally, no strength is appropriate for people who have never smoked or vaped, for anyone under 18, or for those who are pregnant or breastfeeding unless advised by a healthcare professional.

Who it is for, and who should skip it

Mix Lab Salts 10mg Mad Blue is aimed at a fairly specific group of adults, and it is worth being clear on both sides of that line.

Who it suits

• Current smokers who want to switch and smoke a moderate amount, or who found 20mg/ml too harsh.
• Disposable users moving to refillables. If you have been using disposable vapes at the 20mg/ml cap, a 10mg/ml bottle in a pod kit is a way to reduce the nicotine per puff while keeping the same mouth-to-lung draw.
• People who like candy and blue-fruit flavours and want a sweet, easy-going all-day liquid.
• Anyone on a budget. Refilling a pod from a 10ml bottle is generally cheaper per puff than repeatedly buying disposables.
• Vapers who want an environmentally lighter habit. A refillable device with reusable hardware produces much less electronic waste than single-use products.

Who should look elsewhere

• Anyone under 18. It is illegal to sell nicotine vaping products to under-18s in the UK, and we do not sell to them.
• Non-smokers and non-vapers. Nicotine is addictive, and there is no benefit in starting.
• Heavy smokers who need a strong hit. You may find 10mg/ml too soft and prefer a 20mg/ml version.
• Cloud chasers. Salt liquids and low-power pod devices are not built for large vapour output.
• Sub-ohm device owners. This liquid is not formulated for high-power sub-ohm tanks.
• People who are pregnant, breastfeeding or who have heart conditions should speak to a healthcare professional before using nicotine products.
• People who dislike sweet flavours. Mad Blue is a sugary, candy-style fruit; tobacco or menthol flavours will suit you better.

It is also worth saying plainly that vaping is a tool, not a lifestyle upgrade. For smokers it can be a step towards quitting nicotine altogether. If your aim is to stop completely, consider combining it with behavioural support and a plan to step down in strength over time.

How to use: filling, priming and first puffs

Filling a pod from a bottle is simple, but a careful process prevents most of the common faults. Follow these steps the first time and every time you refill.

• 1. Switch the device off if it has a power button, and unplug it from the charger.
• 2. Remove the pod or open the tank according to your device's instructions. Hold the pod upright.
• 3. Open the fill port (usually a silicone bung on the side or base of the pod).
• 4. Open the bottle by pressing down and turning the child-resistant cap. Seat the nozzle gently in the fill hole.
• 5. Squeeze slowly and fill to just below the maximum line. Do not fill to the brim, and take care not to cover the central airflow tube or the air hole, because liquid there will flood the coil and cause leaks.
• 6. Close the port fully and wipe away any spills with a tissue.
• 7. Prime the coil. Leave the filled pod standing upright for five to ten minutes so the cotton or mesh saturates. This one step prevents most burnt first puffs.
• 8. Reconnect and take gentle first puffs. Try two or three short draws without firing the device, or take them at low power, to pull liquid into the wick before full use.

For the best experience, draw slowly. With a mouth-to-lung device, the technique is to pull the vapour into your mouth for a second or two, then inhale it into your lungs, rather than inhaling directly. A slow, three to four second draw works well with salts. Short, rapid puffs can drag too little air through the coil and produce a hot, harsh vapour.

Some practical habits will improve your day-to-day experience.

• Top up the tank before it runs below a quarter full. Vaping on a dry wick burns the cotton and ruins the coil quickly.
• Keep the device upright when not in use, and avoid keeping it in a hot car or direct sun.
• Take a break between puffs, particularly with sweet liquids, so the coil can re-wet.
• Do not mix leftover liquid from different flavours in the same tank. Empty and rinse the pod first if you want to try a new flavour, or you will get an uncertain blend and a muddied taste.

Never add anything to nicotine salt liquid, such as extra flavour shots, nicotine boosters or other additives, and never refill a prefilled, non-refillable pod, as these are not designed for it.

Troubleshooting common problems

Most problems with salt liquids come down to a handful of causes. Work through the relevant item before assuming the liquid is at fault.

• Burnt or acrid taste: usually a tired coil or a dry wick. Refill the tank, prime for ten minutes, and try again. If the taste persists, replace the coil or pod. Avoid chain vaping and keep the power at the low end of the coil's range.
• Weak or muted flavour: often caused by coil residue from sweeteners. A fresh coil usually restores the taste. Make sure the device battery is charged, because low voltage reduces flavour. Also check that the airflow is not blocked by liquid.
• Leaking from the pod or device: check that the fill port is fully closed, the pod is seated firmly and the tank is not overfilled. Changes in air pressure on flights or a hot environment can also push liquid out. Keep the device upright and wipe the base regularly.
• Gurgling or spitting: a sign of too much liquid pooling around the coil. Blow gently back through the mouthpiece or tap the device mouthpiece-down on a tissue to clear it, and avoid overfilling next time.
• Dry hit (hot, empty puff): the wick is not saturated. Check the liquid level, prime properly and take gentler puffs. If a dry hit has happened repeatedly, the coil is probably damaged.
• Throat irritation or coughing: the strength may be too high for you, or the power setting may be too high. Lower the wattage, slow your draw, or switch to a lower nicotine strength. Hydration also helps.
• Headache, dizziness or nausea: signs of taking in more nicotine than your body wants. Stop vaping, get some fresh air, and consider a lower strength or less frequent use.
• Device will not fire: check that the pod is correctly seated, the contacts are clean and the battery is charged. Wipe the contacts with a dry cotton bud. If the problem remains, try another pod and contact the device manufacturer if it persists.
• Bottle cap sticks or will not open: the child-resistant mechanism needs a firm push down while turning. Wipe off any residue on the threads.

If you notice an unusual smell, a change in the colour of the liquid, or an unexpected reaction such as a rash, stop using the bottle and contact us. Any suspected adverse effects of a vaping product can also be reported to the MHRA through the Yellow Card scheme.

Value for money

Value with a 10ml nicotine salt is best judged by cost per puff and by the cost of the hardware you use it in, not simply by the bottle price. Here is how to think about it in practice.

• Cost per bottle: 10ml salt bottles are typically priced in the low single-digit pounds range at UK retailers, and multi-buy bundles often reduce the unit price. Check the current price on the product page.
• Cost per day: because a bottle commonly lasts a moderate user four to eight days, a bottle often works out cheaper per day than a daily pack of cigarettes by a wide margin, and cheaper than regularly buying disposables.
• Coil costs: add the cost of replacement pods or coils. These are typically a few pounds each and last about one to two weeks. Include this when comparing to other formats.
• Hardware: a decent pod kit is a one-off cost, and it can last for many months with proper care. Spread over its lifetime, it adds little to the per-day cost.

It helps to compare against the main alternatives in plain terms.

• Against disposables: refilling from a bottle is generally cheaper over a month. Since single-use vapes were banned in Great Britain in June 2025, refillable and rechargeable-pod formats are also the routine choice anyway.
• Against prefilled pods: prefilled pods are convenient but cost more per ml, and you are tied to one maker's flavours. A bottle lets you fill any compatible pod.
• Against shortfills: shortfill bottles contain more liquid for the price, but they are generally for sub-ohm devices and need a nicotine shot added, which is the opposite of the simplicity of a ready-to-use salt.

The biggest saving factor is how quickly you replace coils. A fresh coil that you replace as soon as flavour dips keeps liquid use efficient, and a poorly maintained coil makes you vape more to get the same effect. Storing the bottle properly and avoiding leaks also prevents waste, because every spilled ml is money lost.

Finally, think about the cost of the alternative. Smoking is expensive, and a switch to vaping, if it replaces cigarettes completely, normally saves a significant amount over a year. That is the strongest value argument for this product, as long as it is genuinely used instead of smoking and not alongside it.

How it compares with alternatives

Mad Blue is one of many blue fruit nicotine salts on the UK market, so a fair comparison is worth setting out. We have not run laboratory comparisons between brands, so what follows reflects the general characteristics of each format and style rather than precise measurements.

• Against other branded 10ml salt ranges (for example Elf Liq, Nasty Salt, IVG Salt or Pod Salt): most ranges offer a blue raspberry or blue slush flavour at 10mg/ml and 20mg/ml. The differences are in sweetness level, the amount of cooling, and the VG/PG balance. If you enjoy one brand's blue flavour, you will probably be comfortable with Mad Blue, but it is reasonable to try one bottle and compare directly. Some competitors have a larger flavour list or more regular new releases; Mix Lab Salts is a narrower, simpler range.
• Against single-use style liquids marketed in the blue razz area: these are designed to mimic the flavour of popular disposables. The profile can feel similar, but the nicotine in a refill bottle is more flexible since you choose the strength.
• Against freebase e-liquids at 3 to 6mg/ml: freebase liquids are cheaper per ml, bigger in volume and give larger clouds, but they feel harsh at higher strengths and are better suited to sub-ohm hardware. They are a different experience entirely.
• Against prefilled pod systems: these are convenient, but costlier over time and tied to specific flavours. Mix Lab Salts is a refill, so it gives more flexibility.

On balance, here is where Mad Blue sits. Its strengths are a straightforward candy-fruit profile, the 10mg/ml mid-strength option, a compact 10ml bottle that works with common pod kits, and a price in the usual range for the format. Its limits are equally clear: it is not a high-VG cloud liquid, it will not suit those who dislike sweet flavours, and it does not offer the ultra-low strengths of the very lightest users. A fair view is that it is a dependable, ordinary choice in a crowded category, and its fit depends mostly on whether you like the flavour.

If you are unsure, a practical approach is to buy two different flavours in the same strength, vape one tank of each, and keep the one you reach for. Because bottles are small and inexpensive, a trial costs little. Remember to dispose of old pods, batteries and devices at a proper vape recycling drop-off point rather than in the bin.