Ploom Aura Starter Kit Navy Blue

Overview

The Ploom Aura Starter Kit Navy Blue by Ploom in Navy Blue at 0mg. Free UK delivery over £20, same-day dispatch on weekday orders before 4pm.

Ploom Aura Starter Kit: what you are actually buying

Ploom Aura Starter Kit is a heated-tobacco starter set from Ploom, the heated-tobacco brand of the Japan Tobacco (JT) group. It is not a vape and it is not a disposable. It is a rechargeable handset that gently warms a purpose-made tobacco stick instead of setting it alight, and the starter kit is the way you get the device and the charging parts in one box. Tobacco sticks are bought separately, and that single point is the most important thing to understand before you order.

This guide is written for UK adults who already smoke or vape and are weighing up a heated-tobacco device. It is deliberately practical. We cover how a session feels, what the heating system is doing, how to look after the handset, what the running costs look like, and where the Ploom Aura sits against rivals such as the IQOS ILUMA range and glo. Where we cannot back up a specific figure from published information, we say so rather than invent a number, because a made-up battery capacity helps nobody.

Here is the short version of what the kit is and is not.

• It is a reusable, rechargeable heated-tobacco handset with its charging accessories.
• It is not an e-liquid vape. There is no tank, no pod of liquid, no coil and no mesh to replace.
• It is not a one-box solution. You need compatible Ploom sticks to use it, and they are a separate purchase.
• It is restricted to adults. You must be 18 or over to buy it, and we check at order and delivery stage.

The Ploom Aura Starter Kit sits in a family of five listings on our site. The device itself does not have a flavour. Any variant label you see in a listing name refers to the kit version or colour option, and the taste of a session comes from the stick you choose, which we cover in the flavour section below.

How heated tobacco differs from vaping and from smoking

It helps to be clear about what category this product belongs to, because people often assume that anything nicotine-related and rechargeable behaves like a vape. It does not.

A conventional cigarette burns tobacco at a very high temperature, which produces smoke, tar and a long list of combustion by-products. An e-liquid vape heats a liquid made of propylene glycol, vegetable glycerine, flavouring and, usually, nicotine, and turns it into an aerosol. A heated-tobacco device sits between the two. It takes real tobacco, formed into a short stick, and warms it to a controlled temperature that is meant to release nicotine and flavour from the leaf without combustion. What you inhale is an aerosol drawn from tobacco rather than from e-liquid.

That difference has consequences you will notice straight away.

• Taste. A heated stick tastes of tobacco first. If you vape fruit or menthol, expect something quite different, closer to a smoother, drier cigarette than to a sweet vapour.
• Ritual. You insert a stick, wait for the device to reach temperature, use it for a fixed session, then discard the stick. It is closer to smoking a cigarette than to sipping on a vape all afternoon.
• Upkeep. There is no liquid to refill and no coil to prime, but there is a chamber that needs periodic cleaning, which we explain in the troubleshooting section.
• Regulation. In the UK, heated tobacco is treated as a tobacco product, not as a vaping product. That affects labelling, advertising limits and tax, and it is why this device is handled differently from the pod kits and disposables elsewhere in our range.

One honest caution belongs here. Heated tobacco still contains tobacco and still delivers nicotine, which is addictive. UK health bodies are clear that vaping is far less harmful than smoking, but the evidence base for heated tobacco is smaller and less settled, so we do not describe it as harmless or as a stop-smoking aid. If your goal is to quit nicotine altogether, speak to your local stop smoking service, which is free through the NHS.

Performance and session delivery

The first thing to adjust to with any heated-tobacco device is that performance is measured in sessions, not in puffs. Vape makers print puff counts on the box. Heated-tobacco makers describe a fixed-length session per stick, and the handset decides when that session starts and ends.

With the Ploom Aura Starter Kit, the routine is built around one stick per session. You load a stick, press the control, and the handset heats up. When it reaches working temperature it signals that it is ready, and you draw on the stick in much the same way you would draw on a cigarette. When the session timer ends, or when the allowed number of draws is used up, the handset signals that the session is over and you remove the spent stick. We do not quote a precise session length or draw count here because heated-tobacco makers adjust these between models and firmware, and the manual in the box is the authority for your particular unit.

What you can reasonably expect from the experience:

• A short wait at the start. Heat-up is not instant. Plan for a short pause between pressing the button and the first usable draw.
• A consistent middle. Once at temperature, the draw should feel steady. A good handset keeps temperature stable so the first and last draws are not wildly different.
• A defined end. Unlike a vape, you cannot keep going indefinitely. When the session ends, it ends. Some users find that restful, others find it restrictive.
• Back-to-back sessions need a gap. Most handsets of this type want a short cooling and recovery period between sessions, and some need to be recharged between a run of sticks.

If you are coming from disposable vapes, the nearest comparison is a puff count ceiling that you hit every time. A heated-tobacco session is more like finishing a single cigarette than draining a pod. That makes it easier to keep track of how much nicotine you are taking in, because you can count sticks rather than guess at puffs.

Flavour profile and choosing your sticks

Because the Ploom Aura is a heating device, the flavour does not live in the handset. It lives in the tobacco stick you slot into it. This is the biggest practical difference from a vape, where you swap pods or bottles to change flavour. Here, you change the stick.

Heated-tobacco sticks are normally sold in a few broad styles, and it is worth knowing them so you can read a listing quickly.

• Regular or tobacco styles. These aim for a rounded, toasted tobacco taste. If you are moving over from cigarettes, this is the family to start with because it is the closest match to what you are used to.
• Menthol and mint styles. A cooling note is layered over the tobacco. Many smokers of menthol cigarettes gravitate here. The cooling is usually milder than a menthol e-liquid.
• Fruit and capsule-style blends. Some ranges add a flavour element to the stick or filter. These are less common and vary a lot between brands.

Compatibility matters more than taste. A Ploom handset is designed around Ploom-compatible sticks. Do not assume that sticks made for another brand will fit or heat correctly. A stick that is the wrong size or the wrong construction can heat unevenly, taste burnt or harsh, or in the worst case damage the heating chamber. Always check the stick listing says it is made for the Ploom range before adding it to the basket.

The five listings in this family are different versions of the same starter kit. If a listing name carries a shade or variant label, treat it as the kit option, not as a taste. We have not written tasting notes for the kit itself because a handset has none, and we would rather be straight about that than pad the page with invented descriptions. For taste guidance, look at the stick listings, where you will find the style, the strength and the pack size.

A sensible way to choose: start with the style closest to what you already smoke. Switching taste and delivery method in the same week makes it hard to tell what you do and do not like. Once the handset feels familiar, trying a second stick style is a low-cost experiment.

Design, build quality, battery and charging

Heated-tobacco handsets are built to be carried in a pocket or bag and used discreetly, so build quality matters more than it does on a bulky mod. Ploom has focused its recent devices on a compact body with a tidy, minimal look, a single main control and a small indicator system for status.

What to look for when the Ploom Aura Starter Kit arrives:

• Body finish. The shell should feel solid with no loose panels, even gaps and a clean finish. A matte or soft-touch coating helps with grip and hides fingerprints.
• Button response. The main control should click or register clearly. A mushy or inconsistent button is a reason to contact us.
• Stick chamber. The opening where the stick sits should be clean, dry and free of debris when new. The stick should slide in with light resistance and seat fully.
• Indicator lights. Status lights are the main way the device talks to you. They should light cleanly and in the sequence the manual describes.
• Charging port. The port should be flush and the cable should sit firmly without wobble.

On weight and size, handsets in this class tend to be noticeably smaller than a typical pod mod and a little heavier than a disposable because of the metal and the battery. Most users find them easy to pocket. If you carry keys loose in the same pocket, a small case or sleeve is worth buying to protect the finish and to keep lint out of the chamber.

One design point worth noting is ergonomics for sessions. You hold a heated-tobacco device in a way that feels natural for a cigarette-style draw. Many ex-smokers say that is exactly why they prefer the format to a pod vape: the hand and mouth habit carries over. If you have previously struggled to settle on a vape because it never felt right in the hand, a heated-tobacco handset is worth considering on that basis alone.

Finally, think about colour options across the five family listings. Lighter finishes show dirt and wear sooner, darker ones hide scuffs. It is a small thing, but you will be holding this several times a day.

The Ploom Aura Starter Kit is rechargeable, and the battery is built in, so you do not swap cells. We are not going to quote a milliamp-hour figure for the internal battery because it is not something we can verify from the product listing, and heated-tobacco makers do not market capacity in the way vape makers do. What matters in daily use is how many sessions you get per charge and how long it takes to recharge, and those are the figures to check in the manual that comes in the box.

Here is how to think about battery life in practical terms.

• Count in sessions. A full charge is expressed as a number of consecutive sessions, not hours. Heating a stick to temperature draws more power than a vape draw does, so the battery drains faster per use than you might expect from a vape of similar size.
• Heavy use needs a plan. If you go through many sticks a day, expect to top up during the day. A short charge between sessions is normal behaviour for this category.
• Charge before you need it. Do not wait for the indicator to drop to its lowest state. A top-up when convenient is easier on the battery than regular deep discharge.

Charging is via a USB cable, normally USB-C on current devices. A few sensible habits will extend the battery's working life.

• Use a reputable charger of the rating the manual specifies. Cheap, uncertified chargers are a known cause of battery faults.
• Do not leave the handset charging unattended overnight on a soft surface such as a bed or sofa.
• Avoid leaving it in a hot car or in direct summer sun. Lithium cells dislike heat.
• If the handset becomes hot while charging, swells, smells odd or leaks, stop using it and contact us.

At end of life, do not put the device in your household bin or your general recycling. It contains a lithium battery and counts as waste electrical equipment. In the UK you can return it to a household waste recycling centre, or drop it at a retailer take-back point that accepts small electricals. Many larger supermarkets and electrical shops have in-store bins. Keeping batteries out of bin lorries is not just good manners, it prevents real fires at waste sites.

The heating system, in plain English

On a vape, this section would be about coils and mesh. A heated-tobacco device has neither. There is no liquid, no wick and no resistance wire sitting in a pod. Instead, the handset has a heating system built around the chamber where the stick sits, and the whole job of that system is to bring the tobacco to a controlled temperature and keep it there for the length of a session.

Heated-tobacco devices generally do this in one of two ways, and it is useful to know the difference even though the manual for your unit is the final word on which applies.

• Blade or pin heating. A thin heating element is pushed into the stick. It is a simple, proven design, but the element touches the tobacco and so residue builds up and needs cleaning.
• Induction or surround heating. A field or a heated sleeve warms the stick from around or inside it without a blade piercing the tobacco. Residue on the element is less of an issue, and the design is often described as gentler on the tobacco.

Why this matters to you:

• Temperature control. The handset measures and limits temperature so the tobacco is warmed, not burned. That is the whole premise of the category. If a stick tastes scorched or harsh, something is off, either the stick, the chamber or the battery state.
• Residue and cleaning. Tobacco leaves traces. Over days of use, the chamber collects fine debris and, on blade-style designs, sticky residue. A quick clean keeps the taste true and helps the device heat evenly.
• Lifespan. Heating elements wear. A well-kept handset should last a long time under normal use, but it is a consumer electronic, not a lifetime tool.

Because there is no coil to change, there is no recurring hardware cost beyond the sticks themselves and the occasional cleaning accessory. That is one of the main financial arguments for the format, and we return to it in the value section.

Nicotine strength and what to expect

Nicotine is where heated tobacco and vaping part company most clearly, so it is worth slowing down here.

On a vape, you choose a strength in milligrams per millilitre of e-liquid. In the UK, nicotine in vape liquids and pre-filled pods is capped at 20mg/ml, and pre-filled and refill containers have size limits too. Single-use disposable vapes have also been illegal to sell in the UK since June 2025, so any pod or refillable product you see on our site that is not heated tobacco falls under those vape rules.

A heated-tobacco stick is different. The nicotine comes from the tobacco leaf itself, and the stick is regulated as a tobacco product, not as a vape liquid. That means the 20mg/ml e-liquid cap does not apply in the same way, and you will not choose a nic strength from a drop-down the way you do on a vape. Instead, strength is described by the stick, and stick ranges are usually offered in a handful of styles with different intensity ratings.

Some practical points for choosing:

• If you are a smoker. Pick a stick style at a similar intensity to the cigarette you usually smoke. Moving too low can leave you craving and going back to cigarettes.
• If you are a vaper. Do not carry across your usual e-liquid strength on a one-to-one basis. Heated tobacco delivers nicotine differently, and a stick can feel stronger or weaker than you expect. Start with a milder style and adjust.
• If you have never used nicotine. Do not start. Nicotine is addictive and none of these products are intended for non-smokers.
• Watch your pace. The fixed session makes it easy to count your intake. If your stick count creeps up without a reason, take that as a signal rather than ignoring it.

We cannot tell you which strength is right for your body, and no retailer honestly can. What we can say is that matching your current habit, rather than jumping to something much stronger or much weaker, gives you the best chance of the switch actually sticking.

Who the Ploom Aura is for, and who should skip it

A good product review should tell you when to say no. Here is a straight view of who gets value from the Ploom Aura Starter Kit.

It suits you if:

• You currently smoke cigarettes and want a format that keeps the draw, the tobacco taste and the habit of a defined session.
• You have tried pod vapes and disliked the sweetness, the throat feel or the constant availability that makes it easy to overuse them.
• You want to avoid smoke smell on clothes and in the car. Heated tobacco produces an aerosol that tends to be less lingering than cigarette smoke, though it is not odourless.
• You value predictability. One stick, one session, one cost.
• You are happy to buy sticks from a compatible range and do not mind a little maintenance.

It is probably not for you if:

• You do not use nicotine at all. The product is for existing nicotine users only.
• You love fruit and dessert flavours. A tobacco-based aerosol will not give you that, and you would be happier with a pod kit.
• You want to puff freely for long stretches. Fixed sessions will feel limiting.
• You want the cheapest possible way to use nicotine. Depending on how you smoke or vape now, a refillable vape often costs less to run than tobacco sticks.
• You are under 18. We cannot sell to you and neither can anyone else.
• You are pregnant, or you have a heart condition or other medical issue. Speak to a doctor or pharmacist before using any nicotine product.

It is also worth being honest about the goal. If your aim is to stop smoking entirely, switching to heated tobacco is a lateral move, not an exit. It may reduce some of what you inhale compared with burning tobacco, but you are still using tobacco and nicotine. A proper quit plan, including the NHS stop smoking services and licensed nicotine replacement, has stronger evidence behind it.

How to use the Ploom Aura Starter Kit, step by step

The first-time routine is simple, but doing it in the right order avoids most early problems. Always follow the manual in the box if it differs from the summary below, because firmware and model details change.

• Step 1: Charge fully. Plug in the handset with the supplied cable and a suitable charger. Let it reach a full charge before the first use, even if it arrived with some power.
• Step 2: Check the chamber. Make sure the stick opening is clean and dry. Take off any protective film or cap.
• Step 3: Insert a compatible stick. Push the stick in gently and fully, filter end out. Do not force it. If it does not seat, remove it and try again with a fresh stick.
• Step 4: Start the heating cycle. Press and hold the control as the manual describes. The indicator will show that the device is heating.
• Step 5: Wait for the ready signal. Do not draw until the device signals it is ready. Drawing too early gives a thin or flat first few puffs.
• Step 6: Use the session. Take slow, even draws, as you would on a cigarette, rather than long hard pulls. Hard drags tend to taste harsh and can cause the aerosol to feel hot.
• Step 7: End and remove. When the session finishes, remove the stick while it is still in the chamber's cooling window, and dispose of it responsibly. Spent sticks should not be left in the handset.
• Step 8: Rest and recharge. Give the device a short rest before the next stick if the manual says so, and top up the battery when convenient.

A few habits make daily use smoother. Keep the handset upright in a case when you carry it. Wipe the outside with a dry or barely damp cloth, never submerged. Keep sticks in a cool, dry place in their pack, because dried-out or damp sticks heat badly. And never use the device if the chamber or cable looks damaged.

Disposal also matters. Used sticks contain tobacco and should be put out properly in a bin, not dropped on the ground. If you are out and about, carry a small pouch for spent sticks until you find a bin.

Troubleshooting common problems

Most issues with heated-tobacco handsets come down to charge, cleanliness or the wrong stick. Work through these before assuming the device is faulty.

• It will not start heating. Check the battery first. Charge for a while and try again. Make sure the stick is fully seated and that you are using a compatible stick. A stick that is too damp or too dry can also prevent a clean start.
• It heats but the taste is flat or weak. Clean the chamber. Residue is the usual culprit. Also check you waited for the ready signal and that the stick is not old or dried out.
• The taste is burnt or harsh. Slow down your draws. If it persists, the chamber probably needs cleaning, or the stick is not a good match. A very low battery can also cause erratic heating.
• The stick sticks in the chamber. This is a cleaning problem in most cases. Residue builds up and grips the stick. Clean gently, let it dry, and do not force the next stick in.
• Lights flash in an unfamiliar pattern. The indicator codes are explained in the manual. Common causes are low battery, overheating, or a stick that has not seated correctly. Let it cool, reseat the stick and try again.
• It will not charge. Try a different cable and a different wall adapter. Check the port for lint or debris and blow it out gently. If it still will not charge, contact us with your order number.
• It feels hot to hold. Some warmth is normal. Excess heat, especially when charging, is not. Stop using it and contact us.

How to clean the chamber: Use the cleaning tool or brush supplied with the kit, or a dry cotton bud for the opening. Do this with the device off and cool. Do not pour water or cleaning liquids into the chamber. If the manual allows a lightly dampened swab on the outer rim only, let it dry fully before use. A quick clean every few days of regular use keeps performance steady.

If you have been through these steps and the device still misbehaves, stop using it and get in touch. Do not open the casing or try to repair the battery yourself.

Value for money and the real running cost

The starter kit price is only part of the cost of using a heated-tobacco device. The ongoing spend is on sticks, so the honest way to judge value is to work out your cost per day, not your cost per kit.

Here is a simple way to do it yourself with the current prices on our site.

• Take the price of a pack of compatible sticks and divide it by the number of sticks in the pack. Packs are commonly sold as twenty, but check the listing. That gives you the cost per stick.
• Multiply by the number of sticks you would use in a normal day.
• Compare that daily figure with what you spend now on cigarettes or on vape liquid and pods.

As an illustration only, using made-up round numbers: if a pack of twenty sticks cost six pounds, each stick would cost thirty pence, and ten sticks a day would be three pounds a day. Your real figures will differ, so do the sum with the live price.

Where heated tobacco tends to land on cost:

• Against cigarettes. Heated sticks are frequently priced at or a little below the cost of an equivalent pack of cigarettes, though tobacco duty applies to both, so the gap is rarely dramatic.
• Against refillable vaping. A refillable pod kit with a bottle of e-liquid is usually cheaper per day than any tobacco product, because there is no tobacco duty on vape liquid at present and the consumables last longer.
• Against disposables. Disposables are no longer legal to sell in the UK, so this comparison has mostly disappeared from the market.

What you are paying for with the Ploom Aura is the format: the cigarette-like draw, the defined session and the lack of smoke. If that matters to you, the cost can be good value. If cost alone is what matters, a refillable vape is the cheaper route.

One further point on value. Look after the handset and it will serve you well. Regular cleaning, sensible charging and a small case are cheap and extend life. Neglect them and you may find yourself buying a replacement far sooner than you should have to.

How the Ploom Aura compares with IQOS ILUMA, glo and refillable vapes

No single device suits everyone, so here is a fair comparison with the options people most often weigh against the Ploom Aura Starter Kit. We stock several of these, so there is no reason to steer you anywhere other than where it makes sense.

Versus the IQOS ILUMA range. IQOS ILUMA devices use TEREA sticks and an induction heating design with no blade, which makes cleaning simpler. IQOS has the larger share of the UK heated-tobacco market, a wider range of stick styles, and more shops stocking its sticks. The trade-off is that IQOS can cost more to get started with, and its stick range is tied to its own handsets. The Ploom Aura is worth a look if you want the Ploom stick range or prefer its handset design. If you are choosing on availability of sticks and variety, IQOS currently has the edge.

Versus glo. glo, from BAT, uses its own neo sticks in its Hyper range and has a loyal following among smokers who like a lighter touch. The sticks are widely available, and the devices are typically straightforward to use. Where it differs from Ploom is in the stick range, the handset layout and the heat-up time. Both are reasonable choices, and the decision often comes down to which stick taste you prefer after trying both.

Versus a refillable pod vape. A pod kit offers far more flavour variety, more control over nicotine strength within the 20mg/ml cap, no tobacco in the product and generally lower running costs. It does not give you the tobacco draw or the defined session, and it is easier to overuse. For many people moving off cigarettes, a refillable vape remains the better-evidenced route in the UK. For those who have tried it and failed, a heated-tobacco handset is a reasonable second attempt.

Versus going back to cigarettes. Heated tobacco is not a free pass, but it does remove combustion. Whether that matters for your own health is a conversation for your doctor, and the long-term evidence is still developing.

A fair way to decide: try the stick style you expect to use most. If you hate the taste, no handset will fix it. If you like it, choose the device that gives you easy access to those sticks at a price you can sustain.