Cracking flavour
Battery lasts me a full day easily. Charging is quick. Overall very pleased with the purchase.
MVPThe MVP 60000 Strawberry Edition by MVP delivers up to 60,000 puffs in Strawberry Edition at 10mg and 20mg. Free UK delivery over £20, same-day dispatch on weekday orders before 4pm.
The MVP 60000 Banana Ice is a prefilled nicotine salt kit rated at 60,000 puffs, priced at £8.99, and offered in 10mg and 20mg. Those four figures are the whole proposition, and the interesting one is not the puff count. It is the price sitting underneath it.
Nine pounds for a device with that rating puts MVP among the most aggressive value plays in the big puff category. The entire MVP range on this site runs to 13 products and every single one carries the same 60,000 rating and the same £8.99 tag, which tells you the brand has made one device very well priced and then built a flavour list around it rather than trying to compete on hardware tiers.
Banana Ice is the flavour under discussion here, and it is one of the safer picks in the line for a first purchase, for reasons covered further down. Nicotine is your only other decision, and unlike flavour it is worth thinking about properly, because a device with this rating is not something you cycle through in three days and replace.
Two things this page will not do. It will not quote you a battery capacity, a coil resistance or a liquid volume, because those are not figures we hold for this product and inventing them would be worse than useless. And it will not tell you 60,000 puffs is a guarantee. It is a manufacturer rating, and the next section explains exactly how to read one.
Puff ratings are the most quoted and least understood number in vaping, so it is worth being blunt about what they represent. A rating is produced under controlled conditions with a consistent, short, machine driven draw. Nobody vapes like a machine. If your draws run long, if you take doubles, if you chain in the evening, your real figure lands under the printed one, and that is not a defect.
What a rating is genuinely useful for is comparison, provided you compare like with like. A 60,000 rated device will outlast a 30,000 rated device from a similar sort of manufacturer by roughly the ratio the numbers suggest. It will not necessarily deliver exactly sixty thousand individual inhalations to you personally. Treat the number as a size marker rather than a promise and it becomes a perfectly sensible thing to shop on.
There is also a regulatory point worth understanding. British rules limit any single prefilled pod to 2ml of liquid, which is a small fraction of what a rating like this implies. Devices in this class therefore reach their figure across a set of prefilled pods supplied with the kit, rather than from one enormous reservoir. That is the mechanism, and it is the same across every brand competing at this level.
For a sense of scale, compare against the sealed bars people were buying two years ago at 600 puffs. Even after you discount a manufacturer rating heavily for real world use, a device in this class covers ground that would previously have taken a shopping bag full of devices. The whole big puff vapes category on this site now runs to 1,550 products, which is a fair indication of where the market went.
Banana is one of the hardest flavours to get right in vape liquid, and the reason is chemical rather than culinary. The compound that reads as banana is powerfully associated in most people's memory with banana foam sweets and, less helpfully, with certain childhood medicines. Get the balance wrong and a banana liquid tastes synthetic within three puffs.
What separates a good banana from a poor one is which end of the fruit it aims at. A ripe banana profile is soft, thick, slightly creamy and low on sharpness. A confectionery banana profile is brighter, sweeter and unmistakably artificial. The blends that survive as all day flavours generally sit toward the ripe end, using a little of the sweet note for lift without letting it take over.
The ice is what makes the whole thing workable. Banana on its own is a heavy, mouth coating flavour with almost no acidity to cut it, which is precisely why it fatigues the palate faster than a citrus or a berry. A cooling layer works as the counterweight. It clears the finish, keeps the sweetness from settling on your tongue, and gives you something clean to end each draw on.
The practical upshot is that Banana Ice behaves like a dessert flavour with a fruit flavour's stamina. It is rich enough to be satisfying after a meal or with coffee, and cool enough that you can keep going back to it through the day without your palate switching off. That balance is why banana ice sells in every brand's range rather than sitting as a novelty.
Big puff devices are usually sold on convenience. The stronger argument is financial, and it holds up under scrutiny.
Take the numbers at face value first. At £8.99 for a rated 60,000 puffs, you are paying roughly 15p per thousand puffs, or about 6,600 puffs for every pound spent. Now set that against the entry level of our disposable vapes range, where devices start at £2.99. A £2.99 device rated at 600 puffs works out at just under £5 per thousand, which is more than thirty times the cost per puff of this one.
Discount the rating hard, as you should. Assume you only see two thirds of the printed figure in real use. The MVP still lands around 22p per thousand puffs, and the comparison barely moves. This is the actual reason the big puff category took over so quickly: not the novelty of a large number, but the fact that a heavy vaper's weekly spend dropped by an order of magnitude.
The other side of the ledger is commitment. Nine pounds buys you weeks of one flavour and one strength, and there is no way to change your mind midway. That is the trade you are making. Somebody who enjoys switching flavours every few days is arguably better served by a stack of cheaper devices, even at the worse unit rate, simply because they will enjoy them more. If that is you, the wider 50000 puff vapes category is worth a browse alongside this one, since it collects 123 products between £8.99 and £14.99 with several multibuy offers running.
On a small sealed bar, choosing the wrong nicotine strength costs you a few pounds and two days of mild irritation. On a device rated at 60,000 puffs, it costs you weeks. This is the one decision on the page that deserves genuine thought.
British law permits a maximum of 20mg per ml, and MVP offers this device at that ceiling and at 10mg. There is no third option and there is no clever workaround, so the question is simply which of the two matches your actual intake.
The case for 20mg. You smoked regularly rather than socially. You have been using sealed bars, which are overwhelmingly sold at 20mg, and you have been content with them. You want each puff to settle you so that you are not reaching for the device constantly. For most people moving directly across from cigarettes, this is the correct starting point and choosing lower out of caution usually backfires.
The case for 10mg. You were a light smoker. You have vaped for a while and 20mg has started to feel heavy, harsh or slightly nauseating in the mornings. You are deliberately stepping down and this is the next rung. Or you simply vape a lot by habit and want the total intake reduced without changing the habit.
One honest warning about under dosing. If a device does not satisfy you, you will use it more, not less. People who pick too low a strength tend to vape constantly, get through the device faster than expected, and often go back to cigarettes. Matching your real intake is the more sensible plan, with a step down once you are settled.
MVP has taken an unusually tidy approach to its range. The full MVP collection holds 13 products, all at £8.99, all rated 60,000, differing only in what is inside them. That makes flavour selection the entire shopping decision, which is refreshing after the tier confusion most brands generate.
The line covers the profiles that actually sell in Britain: Banana Ice, Berry Lemonade, Black Mamba, Blackberry Ice, Blackberry Raspberry, Blackcurrant Juice, Blackcurrant Lemonade, Blue Frozen, Blue Fusion, Blue Razz Blackcurrant, Blue Razz Cherry and Blue Razz Fruit Twist. Read that list and the pattern is obvious. Dark berries, blue raspberry variants and lemonade blends dominate, which mirrors what the UK market has bought consistently for years.
If Banana Ice appeals but you want a second device on the go for variety, the sensible pairings are the ones that sit furthest from it on the flavour wheel. MVP 60000 Berry Lemonade brings acidity and fizz where banana brings weight. MVP 60000 Blackcurrant Lemonade is the sharper, more traditional British option. MVP 60000 Black Mamba is the mixed dark berry direction for anyone who finds single fruit flavours thin.
Running two devices in rotation is a genuinely useful trick with long life hardware. Palate fatigue is the main reason people abandon a device they were enjoying a fortnight earlier, and alternating between two contrasting flavours resets your perception of both. Since neither device is being used up twice as fast, it costs nothing extra over the month.
Long life hardware needs slightly different habits from a bar you finish in two days, and the differences are all small.
If you also use a separate pod based kit, spare prefilled pods across all the brands we carry are grouped in the prefilled vape pods section, which runs to 1,338 products with several multibuy offers attached.
Anything ordered on a weekday morning is picked before our 4pm courier run and leaves the building that same day. Orders placed after the cut off, or across a weekend, join the next working day's run instead. Once a basket climbs past £20 the postage line drops to zero on UK addresses, and at £8.99 a device, three of these clear that threshold with room to spare.
The stock arrives through legitimate British wholesale channels, which matters more in the big puff category than almost anywhere else. Counterfeits circulate in this part of the market precisely because the devices sell in volume, and a fake will not carry the compliance work that a genuine one does. Buying from a shop that can account for where its stock came from is the practical answer.
This is an adult only purchase. The minimum legal age for buying nicotine in Britain is eighteen, our checkout screens for it as part of payment, and any order that fails the check is refunded rather than fulfilled. Please enter your details accurately, since a mismatch is the most common reason for an order being held.
Nicotine is an addictive substance and these devices are made for adult smokers and adults who already vape. If you have never used nicotine, nothing on this page is an invitation to start. Sales are 18+ only.
Everything else that sits under this name.
Two on the go beats one, because alternating keeps both tasting fresher.
The faults people blame on a product are usually storage or priming.
Do those four things and most of the usual problems never appear.
If this is not quite the one, these are the closest places to look.
Or stay with the brand: all MVP products, 1 in total. Sticking to a brand you already know is the least risky way to try something different.
Here is what happens after you order. Weekday orders placed before 4pm are dispatched the same day, and UK delivery is free once your basket reaches £20.00. Tracked options are shown at checkout.
Opened consumables are not returnable, which is standard for the category. If something arrives faulty or incorrect, contact us and we will sort it. Sales are strictly 18+ and every order is age-verified before dispatch.
Nicotine is an addictive substance and these products are intended for adults who already smoke or vape.
New to this format? Three decisions cover almost everything.
Everything else is preference rather than a decision that costs you money. The deals page is the cheapest way to try more than one at a time.
Most support questions we get come down to four things.
A burnt taste on a new device. Almost always a pod drawn on too soon. Click it in and leave it a minute before the first pull. A scorched wick cannot be rescued, so the minute is worth it.
Leaking. Usually heat or pressure. Warmth thins liquid and pushes it through seals, so a hot car or a sunny windowsill is the usual culprit. Cabin pressure on a flight does the same thing, which is why storing spares upright in a bag beats loose in a pocket.
Flavour fading. Frequently the palate rather than the product. If a flavour dulls after a week, switching to a contrasting profile for a day or two usually brings it back sharply.
Buying the wrong fitment. Pods are not universal, and even within one brand the families differ. Check the listing names your device before ordering rather than after. Spares and accessories are grouped separately if you need a replacement part.
Numbers on vape packaging are marketing before they are measurement. This listing is rated at 60,000 puffs. That figure comes from laboratory testing with a consistent draw, not from someone using it on a cold morning at a bus stop. Your own total will differ, sometimes considerably.
The bigger point is what the number describes. UK rules cap a prefilled pod or tank at 2ml, and nicotine e-liquid bottles at 10ml. A five-figure puff rating therefore describes what a system delivers across all the pods you will work through, not what sits inside one pod on the shelf. Any brand claiming otherwise is describing a product that could not legally be sold here.
Use the number for comparison and nothing else. Comparing two products in the same class is fair. Budgeting your month on the strength of a rating is not. For reference, £8.99 against 60,000 rated puffs works out at roughly 0.15p per thousand, which is a more useful figure than the headline.
| Brand | MVP |
|---|---|
| Product type | Vape Kit |
| Puff rating | 60,000 puffs |
| Nicotine strength | 10mg, 20mg |
| Available flavours | 1 (Strawberry Edition) |
| Price | £8.99 |
| Availability | In stock — same-day dispatch |
| Compliance | UK TPD-compliant, MHRA-registered |
MVP (Most Valued Puffs) is a prefilled-pod brand with a crossover flavour library spanning fruit, soda and dessert profiles.
Treat the figure as a manufacturer rating measured under controlled conditions rather than a personal guarantee. Long draws, doubles and heavy evening use all reduce the real total. Use it to compare devices against each other, where it works well, rather than as an exact count of the inhalations you will personally take.
A soft, slightly creamy ripe banana rather than a sharp confectionery one, finished with a cooling layer that clears the palate at the end of each draw. The chill is what makes it workable as an all day flavour, because banana on its own is heavy and has no natural acidity to cut through the sweetness.
At £8.99 for a rated 60,000 puffs you are paying roughly 15p per thousand puffs. A £2.99 device rated at 600 puffs costs just under £5 per thousand. Even if you assume you will only see two thirds of the rating in real use, the gap remains enormous. Cost per puff is the strongest argument for this category.
Choose 20mg if you smoked regularly, if you have been using sealed bars, or if you want each puff to settle you properly. Choose 10mg if you smoked lightly, if 20mg has begun to feel harsh, or if you are deliberately stepping down. On a device that lasts weeks this choice matters far more than it does on a small bar.
It depends entirely on your intake, which is why nobody can give you a straight answer in days. A light user may get well over a month. A heavy user with long draws will get considerably less. As a rough guide, work out roughly how long a 600 puff bar lasted you and scale from there, then discount the rating.
Nothing except the liquid inside. All 13 products in the MVP range are the same device at the same £8.99 with the same 60,000 rating, so the only thing you are choosing is flavour. That makes it unusually easy to shop, since there are no hardware tiers to compare.
No. This is a prefilled kit, sealed at the factory, and the flavour is fixed at the point of purchase. If changing flavour whenever you like matters to you, a refillable pod kit with bottled liquid is the format you want instead, and it works out cheaper again over a year.
Cooling agents tend to fade slightly ahead of the fruit as liquid ages, so a mint or ice element softens before the flavour underneath does. That is ordinary ageing rather than a defect. If the taste turns genuinely burnt and does not come back after resting the device, the liquid has reached the end of its life.
For most people, yes, but for flavour reasons rather than savings. Palate fatigue is the usual reason someone stops enjoying a device they liked a fortnight earlier, and alternating between two contrasting flavours resets your perception of both. Since neither is being used any faster, it costs nothing extra across the month.
Weekday orders placed before our 4pm cut off go out the same day, and later ones travel with the next working day's collection. UK postage is free once your basket goes beyond £20. Age is checked at payment, because nicotine may only be sold to adults of eighteen and over in Britain.
Royal Mail Tracked 24 (Next-Day): £1.99, FREE on orders over £20.
DPD Next Working Day: £3.99 (£2.99 over £20), FREE over £100.
Same-day dispatch on orders placed before 4pm Mon-Fri. See our delivery page for full details.
Battery lasts me a full day easily. Charging is quick. Overall very pleased with the purchase.
This is now my daily. Flavour is spot on and it lasts well. Proper good product.
Does what it should. Smooth hit, no burnt taste even after a couple of weeks. Would recommend.
Been meaning to leave a review for a while. This has become my daily go-to. Highly recommend.
Did a comparison with another brand and this came out on top. Better flavour and better value.
Arrived well-packaged with next-day delivery. Taste is clean and authentic. Nothing to complain about.
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